Jewish immigrant entrepreneurship in New York and London, 1880 - 1914: enterprise and culture
In: Studies in modern history
34 Ergebnisse
Sortierung:
In: Studies in modern history
In: Business history, S. 1-27
ISSN: 1743-7938
In: Enterprise & society: the international journal of business history, Band 7, Heft 2, S. 266-314
ISSN: 1467-2235
The sewing machine was one of the first standardized and mass-marketed complex consumer durables to have been diffused widely around the world before 1920. This global diffusion was almost the sole responsibility of one firm, Singer. Despite its American origins, Singer's success lay principally overseas. New data provide insight into the company's international marketing strategies. Although the firm had a reputation for marketing sophistication, Singer did not depend on price discrimination, extensive advertising, or loss-leading expansion of retail networks in its overseas markets. Rather, its success was due to the characteristics of consumer demand for sewing machines, features that combined with its strategic investments in market support services and in its selling organization to create Singer's enormous competitive advantages in foreign markets.
In: Enterprise & society: the international journal of business history, Band 7, Heft 2, S. 408-410
ISSN: 1467-2235
In: Business history, Band 45, Heft 1, S. 80-100
ISSN: 1743-7938
In: Business history, Band 38, Heft 4, S. 94-95
ISSN: 1743-7938
In: Business history, Band 38, Heft 3, S. 101-116
ISSN: 1743-7938
In: Business history, Band 38, Heft 2, S. 124-125
ISSN: 1743-7938
In: Business history, Band 38, Heft 1, S. 135-136
ISSN: 1743-7938
In: Business history, Band 37, Heft 4, S. 116-117
ISSN: 1743-7938
In: Business history, Band 37, Heft 4, S. 46-63
ISSN: 1743-7938
In: Business history, Band 36, Heft 3, S. 148-150
ISSN: 1743-7938
In: The journal of economic history, Band 54, Heft 2, S. 430-432
ISSN: 1471-6372
In: Enterprise & society: the international journal of business history, Band 1, Heft 3, S. 622-624
ISSN: 1467-2235
In: Studies in Economic Ethics and Philosophy
In: Ethical Economy, Studies in Economic Ethics and Philosophy
The "culture" debate in economics and economic history has been long-lasting. This volume incorporates contributions of scholars from economics, management studies and international relations, as well as economic and social historians' attempts to evaluate the role and impact of cultural factors on economic growth