Suchergebnisse

Despite the election of America's first Black president, most non‐Hispanic Whites continue to oppose Black political leadership. The conventional explanation for White opposition is sheer racial prejudice, yet the available empirical evidence for this theory is inconsistent. I test an alternative theory that Whites perceive Black political leaders as a threat to their group's interests. Using a new survey measure and nationally representative panel data covering the 2008, 2010, and 2012 U.S. elections, I find that a majority of Whites perceive Black elected officials as likely to favor Blacks over Whites. Moreover, fear of racial favoritism predicts support for Barack Obama in both cross‐sectional models and fixed‐effects models of within‐person change, controlling for negative racial stereotypes. I replicate these findings using a separate cross‐sectional survey fielded after the 2014 election that controls for racial resentment. Collectively, these results suggest that perceptions of conflicting group interests—and not just prejudice—drive White opposition to Black political leadership.

Abstract
Prior research finds that exposure to outgroup exemplars reduces prejudice, but it has focused on most-likely cases. We examine whether salient outgroup exemplars can reduce prejudice under more challenging conditions, such as when they are counter-stereotypical but not well-liked, and the audience is heterogeneous and holds strong priors. Specifically, we assess the impact of the Obama exemplar under the less auspicious conditions of the 2012 U.S. presidential campaign. Using panel data, we find that racial prejudice declined during the campaign, especially among Whites with the most exposure to Obama through political television. Liking Obama proved irrelevant to these effects, as did partisanship. Racial prejudice increased slightly after the campaign ended, but the effects remained largely intact weeks later.