Cross‐cultural perspectives for quality training
In: Cross cultural management, Band 7, Heft 3, S. 19-24
ISSN: 1758-6089
Suggests ways to improve the quality of cross‐cultural training by the analysis of needs within expatriates. Identifies the countries for this training and matches the indicated needs with global business growth patterns. Reports on an internet survey of trainers and a review of global commerce which reveals a high mismatch between countries identified and emerging global markets. Cites a strong need for reformulating cross‐cultural training strategies and processes together with suggestions for the enhancement of global training.