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Today, eye trackers are extensively used in studying human cognition. However, it is hard to analyze and interpret eye movement data from the cognitive comprehension perspective of poster reading. To find quantitative links between eye movements and cognitive comprehension, we tracked observers' eye movement for reading scientific poster publications. We model in this paper eye tracking fixation sequences between content-dependent Areas of Interests (AOIs) as a Markov chain. Furthermore, we use the fact that a Markov chain is a special case of information or communication channel. Then, the gaze transition can be modeled as a discrete information channel, the gaze information channel. Next, some traditional eye tracking metrics, together with the gaze entropy and mutual information of the gaze information channel are calculated to quantify cognitive comprehension for every participant. The analysis of the results demonstrate that the gaze entropy and mutual information from individual gaze information channel are related to participants' individual differences. This is the first study that eye tracking technology has been used to assess the cognitive comprehension of poster reading. The present work provides insights into human cognitive comprehension by using the novel gaze information channel methodology ; This work has been funded by the National Natural Science Foundation of China under grants No.61471261 and No.61771335, and by grants TIN2016-75866-C3-3-R from the Spanish Government

This paper uses quantitative eye tracking indicators to analyze the relationship between images of paintings and human viewing. First, we build the eye tracking fixation sequences through areas of interest (AOIs) into an information channel, the gaze channel. Although this channel can be interpreted as a generalization of a first-order Markov chain, we show that the gaze channel is fully independent of this interpretation, and stands even when first-order Markov chain modeling would no longer fit. The entropy of the equilibrium distribution and the conditional entropy of a Markov chain are extended with additional information-theoretic measures, such as joint entropy, mutual information, and conditional entropy of each area of interest. Then, the gaze information channel is applied to analyze a subset of Van Gogh paintings. Van Gogh artworks, classified by art critics into several periods, have been studied under computational aesthetics measures, which include the use of Kolmogorov complexity and permutation entropy. The gaze information channel paradigm allows the information-theoretic measures to analyze both individual gaze behavior and clustered behavior from observers and paintings. Finally, we show that there is a clear correlation between the gaze information channel quantities that come from direct human observation, and the computational aesthetics measures that do not rely on any human observation at all ; This work is supported by the National Natural Science Foundation of China under grant No. 61702359, and by grant TIN2016-75866-C3-3-R from Spanish Government.