Aufsatz(elektronisch)#12020
The Impact of Social Media Marketing on Brand Trust and Brand Loyalty: An Arab Perspective
In: Book with one author: Aaker, David A. 1991. Managing brand equity: Capitalizing on the value of a brand name. New York: The Free Press Sarason, S.B. 1974. The psychological sense of community: Prospects for the community psychology. Cambridge, MA : Brookline Books. Book with two authors: Akar E