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Growing evidence points to the pivotal role of framing processes in the mobilization of social movements. Our study contributes to framing theory by drawing on data from state-level woman suffrage movements in the U.S. to provide a systematic comparison of the mobilizing capacities of different collective action frames. Specifically, we examine the differential impact of the justice, societal reform, and home protection frames. Rather than assuming that all frames deployed by movements contribute equally to successful mobilization, we distinguish between effective and ineffective frames. Results of cross-sectional time series analyses suggest that the use of the reform frame positively influenced membership growth in state suffrage organizations, while the use of the justice and home protection frames had no effect. We conclude that there are three key determinants of a frame's mobilizing capacity: a balanced (i.e., culturally resonant and oppositional) message, the range of issues addressed, and the effective neutralization of counterframes

Growing evidence points to the pivotal role of framing processes in the mobilization of social movements. Our study contributes to framing theory by drawing on data from state-level woman suffrage movements in the US to provide a systematic comparison of the mobilizing capacities of different collective action frames. Specifically, we examine the differential impact of the justice, societal reform, & home protection frames. Rather than assuming that all frames deployed by movements contribute equally to successful mobilization, we distinguish between effective & ineffective frames. Results of cross-sectional time series analyses suggest that the use of the reform frame positively influenced membership growth in state suffrage organizations, while the use of the justice & home protection frames had no effect. We conclude that there are three key determinants of a frame's mobilizing capacity: a balanced (ie, culturally resonant & oppositional) message, the range of issues addressed, & the effective neutralization of counterframes. 3 Tables, 67 References. Adapted from the source document.

It has been more than twenty-five years since publication of David Snow, Burke Rochford, Steven Worden, and Robert Benford's article, "Frame Alignment Processes, Micromobilization, and Movement Participation" in the American Sociological Review (1986). Here we consider the conceptual and empirical origins of the framing perspective, how its introduction fundamentally altered and continues to influence the study of social movements, and where scholarly research on social movement framing is still needed.

It has been more than twenty-five years since publication of David Snow, Burke Rochford, Steven Worden, and Robert Benford's article, 'Frame Alignment Processes, Micro-mobilization, and Movement Participation' in the American Sociological Review (1986). Here we consider the conceptual and empirical origins of the framing perspective, how its introduction fundamentally altered and continues to influence the study of social movements, and where scholarly research on social movement framing is still needed. Adapted from the source document.