Suchergebnisse

We analyzed the activity of video bloggers Anatoly Sharij and Alexander Dubinsky. Their blogs both lead, mainly on the video hosting «YouTube ». However, other social networks are also actively involved. In particular, «Facebook» and channels in the messenger «Telegram». In terms of audience is leading Anatoly Shariy, YouTube channel that, as of September 22, 2019, has about 2.21 million users, while the channel Alexander Dubinsky subscribed to about 350 thousand people. The purpose of writing the work was to consider the phenomenon of the blogosphere as a new phenomenon of journalistic work, to determine the effectiveness and comparison of Anatoly shariy and Alexander Dubinsky's blogs as a tool for forming public opinion, in particular, during political scandals and presidential elections in 2019. The scientific novelty of intelligence is the lack of similar research materials related to the development of modern blogging. The results of the study are of practical importance, as they can be used for further study of the blogosphere. According to our forecasts, the development of blogging and its effectiveness will be even faster. Accordingly, the attention of the audience will be focused on «non-standard forms of journalism» than on the product of traditional media.

The main idea of the article is to study the activities of Ukrainian political Internet bloggers who can express their point of view on various issues for a sufficiently large audience. The activities of Anatoly and Olga Sharij) were analyzed. Both of them actively lead their blogs on YouTube. The total audience of these bloggers is more than 2.3 million users only on YouTube. The scientific novelty of the paper lies in the insufficient number of similar research materials concerning the features of the development of modern blogging. The results of the study are of practical importance, since they can be used for further study of the blogosphere and bloggers as journalists of the 21st century. According to our forecasts, the development of blogging and its effectiveness will all happen at a faster pace.