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The impact of the higher education policy on the development of human-centric innovation ecosystems is evaluated in this dissertation, thus addressing the need evolving to support the management and strategic use of human-centric innovation ecosystems to strengthen the competitiveness of the higher education sector. Empirically testing the relevance and correctness of the developed conceptual theoretical framework of human-centric innovation ecosystems as a strategic resource, suitably assesses human-centered type innovation through the human capital possessing higher education. Human-centric innovation ecosystem was evaluated qualitatively according to how it serves the purpose of the higher education sector as a strategic resource aligned with the objectives, missions and functions of its stakeholders and beneficiaries. This dissertation defends that: 1. Applying human-centric innovation ecosystems effects cooperation networks through the strategies developed; 2. Human-centric innovation ecosystems supports a harmonious ecosystem environment in the higher education sector; 3. Using human-centric innovation ecosystems makes visible qualitative tools to measure the tangible outcomes of the higher education sector contribution to innovation in the knowledge and commercial economies; 4. The quality assurance indicators set by the higher education sector for monitoring human-centric innovation ecosystem discloses its levels of input value to the knowledge and commercial economies.

The impact of the higher education policy on the development of human-centric innovation ecosystems is evaluated in this dissertation, thus addressing the need evolving to support the management and strategic use of human-centric innovation ecosystems to strengthen the competitiveness of the higher education sector. Empirically testing the relevance and correctness of the developed conceptual theoretical framework of human-centric innovation ecosystems as a strategic resource, suitably assesses human-centered type innovation through the human capital possessing higher education. Human-centric innovation ecosystem was evaluated qualitatively according to how it serves the purpose of the higher education sector as a strategic resource aligned with the objectives, missions and functions of its stakeholders and beneficiaries. This dissertation defends that: 1. Applying human-centric innovation ecosystems effects cooperation networks through the strategies developed; 2. Human-centric innovation ecosystems supports a harmonious ecosystem environment in the higher education sector; 3. Using human-centric innovation ecosystems makes visible qualitative tools to measure the tangible outcomes of the higher education sector contribution to innovation in the knowledge and commercial economies; 4. The quality assurance indicators set by the higher education sector for monitoring human-centric innovation ecosystem discloses its levels of input value to the knowledge and commercial economies.

During the last decade, many countries have embarked on a transformational transition into the knowledge economy. Given the increased positive influence that this economy has on the political, economic and sociocultural spheres of a globalised society, the unevenness between technologically advanced and developing countries have become more pronounced. The current rise in the global brain drain, especially in technologically challenged countries, has significantly affected the competitiveness of those countries in terms of attracting a talented workforce to their shores. This syndrome has become a significant challenge for the Baltic States, with the mass emigration of skilled professionals. Although the governments in the Baltics have embarked on nation branding strategies to differentiate and market their states on a global basis, these are more geared towards stimulating exports and attracting foreign direct investment (FDI) from multinationals and other private investors. Nation branding can improve a country's global standing, image and reputation, ultimately influencing the amount of tourism and capital investment, as well as attracting a talented workforce. However, it is apparent that in the Baltic States, proactive measures such as nation "rebranding" are still needed to retain a talented workforce for longer in the region.

During the last decade, many countries have embarked on a transformational transition into the knowledge economy. Given the increased positive influence that this economy has on the political, economic and sociocultural spheres of a globalised society, the unevenness between technologically advanced and developing countries have become more pronounced. The current rise in the global brain drain, especially in technologically challenged countries, has significantly affected the competitiveness of those countries in terms of attracting a talented workforce to their shores. This syndrome has become a significant challenge for the Baltic States, with the mass emigration of skilled professionals. Although the governments in the Baltics have embarked on nation branding strategies to differentiate and market their states on a global basis, these are more geared towards stimulating exports and attracting foreign direct investment (FDI) from multinationals and other private investors. Nation branding can improve a country's global standing, image and reputation, ultimately influencing the amount of tourism and capital investment, as well as attracting a talented workforce. However, it is apparent that in the Baltic States, proactive measures such as nation "rebranding" are still needed to retain a talented workforce for longer in the region.

Jau dešimtmetis, kaip daugumas šalių žengia persitvarkymo keliu link žinių visuomenės. Atsižvelgiant į teigiamus pokyčius, kuriuos ši besiformuojanti visuomenė stimuliuoja politinėje, ekonominėje ir sociokultūrinėje globalios bendruomenės srityse, vis labiau ryškėja ir atotrūkis tarp technologiškai brandžių ir tradiciškai augančių šalių. Šiuo metu išaugusi ir sustiprėjusi globali talentų nutekėjimo tendencija, ypač technologiškai silpnesnėse šalyse, paveikė šių šalių konkurencingumo pajėgumus globalioje situacijoje. Talentų nutekėjimo sindromas tapo opiu iššūkiu Baltijos valstybėms, kur stebime masišką gabių profesionalų emigracijos reiškinį; tačiau nesiimama jokių strategijų įgyvendinant šios problemos sprendimus. Baltijos šalių vyriausybės pradėjo tautinio išskirtinumo formavimo kampaniją, siekdamos suformuoti savo valstybinį atpažįstamumą ir rinkodarinį išskirtinumą globaliu mastu. Tačiau šios rinkodarinės strategijos orientuotos veikiau į eksporto formavimą ir tiesioginių užsienio investicijų iš tarptautinių kompanijų-milžinų ir kitų privačių šaltinių pritraukimą. Tautinio išskirtinumo atsiradimas gali pagerinti globalią valstybės padėtį, iškelti jos įvaizdį ir sutvirtinti reputaciją, o tai traukia turistų srautus, kapitalo investicijas ir gabios darbios darbo jėgos pritraukimą. Tačiau, akivaizdu, kad Baltijos valstybėms reikalingos ir tokios iniciatyvos, kaip naujai orientuotas tautinio išskirtinumo formavimas siekiant ilgam išlaikyti savo regionuose gabius darbuotojus. ; During the last decade, many countries have embarked on a transformational transition into the knowledge economy. Given the increased positive influence that this economy has on the political, economic and sociocultural spheres of a globalised society, the unevenness between technologically advanced and developing countries have become more pronounced. The current rise in the global brain drain, especially in technologically challenged countries, has significantly affected the competitiveness of those countries in terms of attracting a talented workforce to their shores. This syndrome has become a significant challenge for the Baltic States, with the mass emigration of skilled professionals. Although the governments in the Baltics have embarked on nation branding strategies to differentiate and market their states on a global basis, these are more geared towards stimulating exports and attracting foreign direct investment (FDI) from multinationals and other private investors. Nation branding can improve a country's global standing, image and reputation, ultimately influencing the amount of tourism and capital investment, as well as attracting a talented workforce. However, it is apparent that in the Baltic States, proactive measures such as nation "rebranding" are still needed to retain a talented workforce for longer in the region.

Since the last decade, strategies employed by governments to manage their country brands have evolved beyond tourism marketing techniques. It is quite common now for most governments to hire marketing specialists to design and implement county brand campaigns and policies to promote country brands globally to attract foreign direct investment into that country. Whether it is the arts-based "creative industry" or an "enterprise culture", these features have evolved to become the drivers of profit in global markets, and give each nation a "competitive edge" over other nations with regard to their national brand. Country brand management is integral for the successful development of industry sectors and is also dependent on good country image. For Brand Jamaica one such industry is the creative industries sector. Brand Jamaica's creative industries are mostly comprised of branded tourism accommodations, atmosphere, heritage and culture as well as the indigenous music and recordings of local artists and singers. For the development of this sector which currently contributes to Jamaica's GDP it is interpreted that enforced intellectual property will play a key role especially in promoting of the brand online. Good management of country brand creative industries involves good business acumen on protecting and developing that sector, as it is vital towards translating the intangible wealth of developing countries into economic growth. Enforced intellectual property protection for Brand Jamaica's music, arts, theatrical productions and creative expressions ultimately lessen the occurrence of infringements of the brand's assets, piracy and production of counterfeit goods and services, while creating future possibilities in cyberspace. Purpose – as a source of unlimited supply of intellectual property, Brand Jamaica requires formal management of those assets especially in the creative industries sector that the brand is globally known for. This research seeks to uncover the extent to which intellectual property protection is important for the social and economic development of Brand Jamaica's creative industries. Design/methodology/approach – first, it presents a theoretical analysis of scientific literature and monographs on good country brand management and country brand property, as well as the objects of intellectual property that are applicable to good country brand management pursuant to the research. Secondly, the official web page of the World Intellectual Property Office comprising many articles regarding the Economics of Intellectual Property was referenced for this research. New data from survey questionnaires are presented and will test the hypotheses raised. The hypotheses raised explore the influencers that create value for country brands with strong intellectual property rights legislation. From that perception, two hypotheses are made: [.]