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"Der Beitrag fasst die vielfältigen Herausforderungen zusammen, mit denen die globale Wissensära ein breites Spektrum von Annahmen in Frage stellt, auf denen Unternehmen, Regierungen und Gewerkschaften ihre Aktivitäten und Theorien basieren. Danach wendet er sich einer vertieften Analyse jener Herausforderungen zu, mit denen Industrielle Beziehungen in Praxis und Theorie konfrontiert werden. Eine neue Theorie Industrieller Beziehungen wird vorgestellt die sowohl die gegenwärtigen Antworten verschiedener Akteure zu erklären als auch zukünftige Antworten zu explorieren versucht. Die vorgestellte Theorie ist keine statische Erklärung der Praxis, sondern eher ein dynamisch-emergentes Konzept, das in der Lage ist, sich den Herausforderungen der permanent sich verändernden Wissensära zu stellen." (Autorenreferat)

This paper argues that a new theory of community industrial relations is needed that recognises fewer boundaries between work and family. The theory needs to recognise a mutual exchange between the traditional "actors" in the industrial relationship (unions, employers and the government) and "interactors" in the community rather than continue to assume a separation between the external and internal industrial environment that has underpinned traditional industrial relations theory. More importantly the theory needs to be gender inclusive and recognise the important role played by women as a link between industrial actors and the community. The paper presents examples of community‐union activity to illustrate the reality of the decrease in separation between community and industrial parties. In so doing the paper draws on the experiences of female partners of male unionists in traditional male workplaces. The paper proposes a new gender inclusive model of community industrial relations. Based on this model the paper proposes a new theory of community industrial relations in which interchange occurs between the traditional industrial relations actors and various groups of interactors within the community within the broader social/cultural, economic, political, and legal environment, for mutual advantage of all parties. This theory is in its formative stage and this requires further testing before it can be claimed as a general theory.

Coalition Building in the Anti-Death Penalty Movement uses the concepts of the political process model of social movements to analyze the factors that shape the racial face of the anti-death penalty movement. Contests are found to emerge over mobilizing and framing strategies as activists react to the political opportunity structure in a manner that privileges moral arguments above the racial ones that would allow them to build a more racially diverse constituency

Abstract

This paper reviews three ethical dilemmas currently facing advertisers for cars, fast food and pharmaceuticals in the U.S., U.K. and Australia, and discusses Australian industry responses to these dilemmas. In Australia, as in the U.S. and U.K., the main response mechanism for advertisers has been the introduction of self‐regulatory codes of practice. It is important to note that in a number of cases there is no conclusive evidence of the argued harm from advertising that is subsequently banned or regulated. A review of the general and trade press, and the records of the Australian Advertising Standards Board, finds that industry responses tend to be based on industry rather than community concerns, with the primary motive being to avoid deleterious outcomes for the industry rather than for society as a whole.

Copyright © 2007 John Wiley & Sons, Ltd.

Important decisions in the area of health are made by consumers every day. However, there has been insufficient attention to determining the best theoretical foundations on which promoting health should proceed. This article proposes that, in many cases, behavioral decision theory (BDT) is more useful than traditional economic utility theory for the marketing of health behaviors to the public. The article discusses some of the implications of BDT for health marketing, and reviews the findings of three pilot studies conducted to examine these implications. Study 1 examines the evaluation of multiple gains and multiple losses in the health domain; Study 2 examines the applicability of price-bundling concepts to gymnasium membership usage; and Study 3 examines the effect of time perspectives on health decisions. The implications of these findings for health marketing, and suggestions for future research, are discussed.