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This paper examines the impact of foreign direct investment on the important component of social development, women's entrepreneurship. Promoting gender equality is one of the United Nations Millennium Development Goals, which advocates for the reduction of women's unemployment as well as their empowerment. The country of Turkey was taken as an example, for the reason that there has been an increase in women's entrepreneurial activity in the last two decades, but it is still not at а level of entrepreneural development in developed countries. The paper pays special attention to the answer on the question of whether foreign direct investment contributes to higher employment of women in Turkey, as well as to identify the obstacles that stand in the way of women's empowerment and the development of women's entrepreneurship. The practical examples described in the paper unequivocally indicate the importance of the development of women's entrepreneurship, as well as the fact that the bearers of Turkey's economic policy in the future must pay more attention to the issue of attracting foreign direct investment. ; U radu se ispituje uticaj stranih direktnih investicija na važnu komponentu socijalnog razvoja, žensko preduzetništvo. Promovisanje rodne ravnopravnosti je jedan od Milenijumskih razvojnih cilјeva Ujedinjenih nacija koji zagovara smanjenje nezaposlenosti žena, kao i njihovo osnaživanje. Kao primer je uzeta Turska, iz razloga što je u njoj prisutan porast preduzetničke aktivnosti žena u poslednje dve decenije, ali i dalјe nije na nivou razvoja preduzetničke aktivnosti u razvijenim zemlјama. U radu je posebna pažnja posvećena pružanju odgovora na pitanje da li strane direktne investicije doprinose većoj zaposlenosti žena u Turskoj, kao i identifikovanju prepreka na putu osnaživanja žena i razvoja ženskog preduzetništva. Praktični primeri opisani u radu nedvosmisleno ukazuju na značaj razvoja ženskog preduzetništva, kao i na to da nosioci ekonomske politike u Turskoj u budućem periodu moraju veću pažnju posvetiti pitanju privlačenja stranih direktnih investicija.

The concept of corporate environmental responsibility is under-implemented in developing countries, especially in those where there is insufficient application of environmental legislation regulating the way in which the business activities of the participants are carried out. In the face of insufficient government support, many multinational corporations, in collaboration with the World Business Council for Sustainable Development, have initiated collective action to adopt best environmental practices in their industries to better protect the environment. It is about adopting green programs, and this is characteristic of corporations in the cement industry, which face many challenges such as: lack of raw materials, depletion of fossil fuel reserves, increased demand for cement and concrete, strong environmental concerns related to climate change. Several different forms of voluntary initiatives can be identified by which multinational corporations seek to achieve more favourable position on the global market, such as: unilateral initiatives initiated by enterprises in the absence of government support, adoption of environmental standards on a voluntary basis have been prescribed by the state, and partnership agreements resulting from the cooperation of public and private actors. This paper reviews individual multinational corporations from the African state of Morocco and how they adopt best environmental practices from other corporations in the cement industry. Adopted environmental practices can increase the capacity of these corporations in the field of environmental protection, and provide them with communication skills that will enhance collaboration and exchange of ideas with other corporations. ; Koncept korporativne ekološke odgovornosti se nedovolјno primenjuje u zemlјama u razvoju, posebno u onim u kojima ne postoji dovolјna primena zakonskih propisa u oblasti zaštite životne sredine koja reguliše način obavlјanja poslovnih aktivnosti učesnika. U uslovima nedovolјne podrške države, mnoge multinacionalne korporacije u saradnji sa Svetskim poslovnim savetom za održivi razvoj su pokrenule kolektivne akcije kako bi usvojile najbolјe ekološke prakse u svojim industrijama u cilјu bolјe zaštite okruženja u kojem se nalaze. Reč je o usvajanju zelenih programa , i to je karakteristično za korporacije u industriji cementa koja se suočava sa brojnim izazovima kao što su: nedostatak sirovina, iscrplјivanje rezervi fosilnih goriva, povećana potražnja za cementom i betonom, izražena ekološka briga povezana sa klimatskim promenama. Moguće je identifikovati nekoliko različitih oblika dobrovolјnih inicijativa putem kojih multinacionalne korporacije nastoje da postignu što povolјniji položaj na globalnom tržištu, i to su: (1) jednostrane inicijative pokrenute od strane preduzeća u odsustvu državne podrške, (2) usvajanje ekoloških standarda na dobrovolјnoj bazi koji su propisani od strane države, i (3) sporazumi u vidu partnerstava nastali kao rezultat saradnje javnih i privatnih učesnika. U radu je dat osvrt na pojedine multinacionalne korporacije iz afričke države Maroko i na način na koji one usvajaju najbolјe ekološke prakse od drugih korporacija u industriji cementa. Usvojene ekološke prakse mogu povećati kapacitete ovih korporacija u domenu zaštite životne sredine, i obezbediti im komunikacione veštine koje će unaprediti saradnju i razmenu ideja sa drugim korporacijama.