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Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Methods for more quick-wittedness: setting clear limits // By Peter Kensok, Petra Schächtele-Philipp -- By Shakespeare and Co -- Insult - a definition thing -- Decide for yourself -- Friendly but definite! -- Put the conversation on the scene -- Your personal basic law -- Hover above the clouds -- Get off on the Feldherren hill -- I-message -- Save energy for the essentials -- Negative thinking affects success: I'm stupid and the world is going under? // By Jens Korz -- The fear of the future -- From the mosquito to the elephant -- Bankruptcy of the personality -- Resignation instead of change -- Caution Hypochondria -- What are Mind Killer? -- Checklist Mind killer unmask -- Good grades are not the basis for success -- Talent and multiple intelligence -- Ruminating makes you unproductive: against pessimism and catastrophic anxiety // By Simone Janson -- Checklist: Brooding Your Problems? -- Healthy reflection or thinkaholism? -- Be careful with aimlessly turning in a circle -- Thinking: Out of a love of detail? -- Stop thinking or brooding over a problem? -- Thought stop - this is how it works! -- Thinkaholism in a practical test -- Please don't overdo it! -- Do not see the forest in front of the trees -- Do not panic! -- Avoid pessimism -- Realism doesn't work with pessimism -- See things realistically and collect evidence -- Turn the tables! -- Help, loads of disasters -- Decastrophy - that's how it works! -- Pessimism - bad for your career -- Be prepared for all the details! -- Help, a crisis! Think about the worst -- From the mosquito to the elephant -- Caught in their own trap.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- To be competent: cheerfulness vs. Leadership of managers // By Maike Dietz -- Show weakness - not allowed -- Back to the Future? -- Rethinking in business -- Even the woman! -- The Bastille of femininity is to be defended -- Why is not woman advancing - and what can she do about it? -- Humor as a quick-witted technique: to make others laugh // By Dr. Matthias Nöllke -- Parry attacks -- Example: again too late -- Laugh disarmed -- The three ways to make an attacker laugh -- Break the expectation -- Example: Light weight laughter -- Build expectations and disappoint -- Practice: breaking expectations -- Live flexibly and agile: Lift the anchor // By Sebastian Kühn -- What is firmly anchored? -- Is it normative or self-determined? -- Minimalism as a life setting -- Which anchors really improve your life? -- Relationships are not static -- Like in the crab basket -- Which anchors burden your life? -- High sensitivity at work: Work-life-balance for tender-strong performers // By Kathrin Sohst -- Recognition: Highness as an opportunity -- Self-efficacy for delicate -- Weaknesses know and accept -- See potentials and live strengths -- Powerful in everyday life -- From the question of meaning and the courage to existential flexibility -- When the appeal knocks on the door -- Putting prices to the test: Gifted money does not make customers happy // By Oliver Schumacher -- The price is a point of view -- Discounts for fear -- Do not go to the limit -- Discounts reduce the profit -- Not every customer is worth his trouble -- Identify customer intentions -- Discount request - the hidden no.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- The right salutation decides on competence and respect: you or you in the job? // By Susanne Beckmann -- A question of corporate culture -- Who offers whom in the professional environment? -- The hierarchy decides -- You refuse -- The you offer private -- Impact instead of meritocracy: sense instead of quality // By Stefan Dudas -- Way with the control mania -- Unhealthy understatement -- Business self-esteem -- Leadership quality self-esteem -- Unreflective executives become a threat to the company -- Learning to handle transparency -- More emotions please! -- Sense becomes a mandatory topic -- Leadership Skills of the Future and Essential Leadership: Peace of Mind // By Karin Lohner -- Multidimensional and networked thinking -- Essential Leadership as Burnout Prophylaxis -- The biggest damage is the lack of productivity -- Break the hunt climate -- At rest is the solution -- Leaders develop through calm and serenity -- Refreshment break as royal road -- "The less time I have, the more time I take" -- Leadership - Personnel and competence development: AttendanceCourses beat the digital // By Vanessa Schäfer -- Course Search: Well trained leaders are the nuts and bolts -- What are HR managers looking for? -- Training methods: classroom courses beat digital forms of learning -- Abroad: in-house training required -- Training budget: Stability is evident -- Number of training days: Germany takes on a role model function -- Competence Development: The decision is usually made by the direct supervisor -- Measuring success: Feedback plays a big role.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Concept Create Practical Tip: Formulate tasks, focus goals, keep track - 9 tips // By Dr. Sonja U. Klug -- Keep an overview -- Help, too much info! -- Our learning methods: yesterday's snow -- 9 tips for a better overview -- 1. Free yourself up for more efficient reading methods -- 2. To understand complex facts -- 3. Relax, instead of being demotivated from the beginning -- 4. The real problem when creating a concept -- 5. What is the task? -- 6. Use the 3 steps to create a concept -- 7. Objectives in mind -- 8. The overall goal -- 9. Do not forget immediate goals -- Rules of Power for Women: Dominance vs. Validity? // By Isabel Nitzsche -- Dominance hierarchy vs. Geltungshierachie -- Anarchy as the basis of democracy? -- Validity is the wrong approach -- Make clear who the boss is! -- Career woman - a dirty word? -- Men who lose, arrange themselves. Women do not even try! -- Strength and competence as taboo? -- Just do not take it personally! -- Insults -- Learning from the Spin Doctor: 6 success tips the professional life // By Mathias Ulmann -- Learning from a job with a bad image? -- What do they actually do? -- Spiders of mysterious networks? -- Strippenzieher in the background -- Do not stay hidden -- Learning from Michelangelo and Einstein -- Modern mashups -- Combine intuition and ratio -- Endless combination possibilities -- 6 success tips from the spin doctor -- The VW scandal and competitive values: "Made in Germany" = high-performance fraud? // By Roswitha A. van der Markt -- From the market leader to the fraudster -- Dinosaurs VW vs. Google, Apple, Tesla.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Serenity as a life motto: Relax every day // By Prof. Dr. Martin Christian Morgenstern -- From the holiday paradise to the horror scenario -- Pure peace and relaxation? -- More guests at the buffet as a place -- Shortage of resources equal to higher stress levels -- When the stress level increases ... -- Our challenge for the future -- Stay cool is the wrong goal -- Anti-stress techniques only partially help -- Step by step to less stress -- Productivity trap Internet: Online time is lost time // By Martin Geiger -- How many new customers do you win through Facebook? -- Free content? With pleasure -- Productivity Grace XING -- Why blogging makes more sense -- Find a suitable employee -- Online time is unproductive -- As an entrepreneur you miss success -- Visualize your capital waste -- How much time do you want to waste? -- Query your network habits -- Sense is IN: 5 tips against the burnout spiral // By Stefan Dudas -- Just a game? -- Terribly "busy" -- Tip 1: Which field are you on at the moment? -- Tip 2: Re-define the rules! -- Tip 3: Do not create a dice game - but a sense game! -- Tip 4: How many winners does your game have? -- Tip 5: How do your customers know about your game? -- Tips against Burnout: Stress away with sports and sex // By Prof. Dr. Matthias H.W. Braun -- Always stay in the here and now! -- 10 Tips against Burnout -- Summary -- Effort Analysis and Stress Control: How to Improve Your Daily Routine // By Simone Janson -- They prefer to be spontaneous -- Planning - theory vs. practice -- Analyze your time -- Too much work -- Too little work.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Motivation error volition - willpower: the crux with the implementation strength // By Dr. Cornelia Topf -- Error motivation -- Conversion strength is necessary -- Volition - the opposite of motivation? -- The what-the-light effect -- Too early -- The mind is willing, but the flesh is weak -- The spirit of the mind inspires the mind -- Will vs. idea -- The will is adapted to the idea -- TALK | Reinhold Messner on goals and failure: "I have always followed my passion" // By Simone Janson -- Mr. Messner, how important is motivation? -- How does it work best? -- Have you ever failed? -- What motivates people to extreme performance? -- Can a good leader motivate? -- How do you motivate yourself? -- Some might consider this selfish.. -- Concepts for Failure Risk and Wrong Decisions: The Illusion of Control // By PD Dr. York Hagmayer -- Too many cooks spoil the broth -- The illusion of control -- When illusion increases the motivation -- Everything depends on us? -- Successes are homemade? -- Do not waste your resources meaninglessly -- What belongs to the successful implementation? -- Inherent competence -- Explore new possibilities systematically -- To expose oneself to the possibility of failure -- BIO | Shutterstock: from failure to billionaire // By Jon Oringer -- In the beginning was the picture -- Market gaps good, affordable images -- Crowdsourcing - strong together -- Become a manager -- An enterprise culture that inspires -- Creative Hackathon -- Inspired by the customers -- Success is the product prior error -- Professional and Personal Crisis: When the psyche staggers // By Isabel Nitzsche.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Maintain social contacts, yet save money: with priorities & -- own initiative // By Simone Janson -- Priorities like Eisenhower -- Save like Eisenhower -- The Eisenhower window -- How to apply it: -- How does the prioritization method of the Eisenhower window now work? Here is an overview: -- Field A and B -- Field C and D -- Implementing plans: It is not possible without initiative -- peer pressure -- Financial planning and wealth creation for beginners: 25 tips for investment and capital markets // By Holger Jungclaus -- Find the right investment -- Why banks do not help -- The most important forms of investment in view -- It continues with stocks -- Real estate pension as a pension: requirements and taxes // By Reinhard Schinkel -- Real Estate -- Is a real estate rift worthwhile? -- Taxes are only payable on sale -- What does that mean? -- The trick with the care money -- Care allowance may be tax-free -- What exactly is the real estate rift? -- How does this work? -- Advantages and disadvantages -- Depending on the age -- Get money and stay owner? -- The heirs -- Finance and Forex Trading Strategies: 5 Investment Tips // By Sina Lehmann -- Forex trading and investment: what options are there? -- What is a currency trading strategy? -- Trading strategy - manual or automated? -- 5 various currency trading strategies -- Forex Trading Strategy Type #1: Daily Trading -- Forex Trading Strategy Type #2: Scalping -- Forex Trading Strategy Type #3: Swing Trading -- Forex Trading Strategy Type #4: Trend Trading -- Currency Trading Strategy Type #5: Position Trading.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Employer branding and change in corporate culture: smiling companies on a winning course // By Anne M. Schüller -- Laughing companies attract the best as magically -- Laughing companies are high-performance generators with heart -- Why laughing companies deceive the customers -- How dopamine euphoria puts us in top shape -- How to become a laughing business -- Wrong decision wrong strategy and planning errors: Experience doesn't help! // By PD Dr. York Hagmayer -- Expected errors -- Incorrect project planning -- Psychological causes -- Knowledge and experience leads to better decisions? -- Important information is ignored -- Knowledge alone does not protect -- When was the last time you did something new? -- Unforeseeable events are to be expected -- Change Management in Companies: Fancy Change? // By Bertold Raschkowski -- Rarely simple, almost always good! -- Feel like change -- Forced to change -- Inclination gives the impetus -- The greater the need, the higher the acceptance -- Change - but what -- Advice from external? -- Why are there resistances? -- The end is uncertain -- Additional expense now, reward later -- Only good arguments bring no change -- Changes -- Change Management in Personality Development: 8 Tips on how to deal with change // By Simone Janson -- Custom taurus human -- Changes make anxiety -- Change often makes things better -- Why are we so afraid? -- The trick with the fallback solution -- New Behavior 21 training for days -- 8 tips for change processes -- Effective Management & -- Transformation of the Corporate Culture: Outgoing? // By Simone Janson.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- TALK | Graduate computer scientist and IT consultant Lukas Pustina: "Companies could do a lot better with work organization and IT!" // By Simone Janson -- Mr Pustina, what makes companies wrong when it comes to efficient work organization? -- So the technical changes affect the entire work organization? -- Teamwork across continents sounds good: which tools do you recommend exactly? -- Businesses should entrust their sensitive data to the Internet? Is not that a bit daring? -- And where is the advantage with online backups? -- I am not quite convinced yet: Is an online backup really a safe alternative? -- Apart from data security, what else can make companies better to organize work efficiently? -- Do large companies need software solutions other than small ones? -- For the most part, Google offers its services and there are also free open source solutions for many applications - does it always have to be the expensive software? -- Finally, what does your personal approach look like? -- Efficient virtual management: 7 success factors // By Roswitha A. van der Markt -- Kick-off meetings -- Listen and learn from each other -- The 7 success factors for virtual routing -- Communication in everyday company life: Flurfunk vs. digital // By Stefan Häseli -- Communication in everyday life: all-normal-and-easy-so -- What is the everyday language? -- Presence as a paradigm -- The whole body speaks -- Info center office hall -- Communicative background radiation -- The short service route -- Information logistics in the past -- Successful everyday communication.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Dealing with conflicts with flying colors: Breaking through blockades // By Dr. Matthias Nöllke -- How to break the blockade -- Be open to surprises -- Build No Fortress -- Tip: -- Proper preparation is everything -- Tip: -- Gain distance -- The "inner impact protection" -- Tip: -- Solving conflicts, addressing emotions directly: understanding other people // By Markus Hornung -- Emotions point to values -- Respect other people's values -- 3 Steps in dealing with emotions of your fellow human beings -- Why are values ​​important? -- How do you figure out the values? -- Why are you so upset? -- Find information about the value system -- The search for the exact term -- What was Wallenstein's value system? -- Language transports values -- Watch closely -- Control emotions for more happiness: forgive trust let go // By Gottfried Hoffmann -- The motives behind the plot -- Help, a choleric? -- Why does someone react quickly? -- An example from management -- Understanding of one's own feelings = understanding of others -- The realization: He does not mean me -- To forgive means to let go -- Forgive in everyday life -- Make room for other things -- The big challenge: forgive oneself -- Way with expectation -- Move the layers -- Forgiveness will not be idle -- Compact -- Serenity in Job and Everyday Life: Out of the Conflict Trap [10 Tipps] // By Prof. Dr. Martin-Niels Däfler -- Why is? -- 10 Tips for avoiding conflicts -- Successful communication and its limits: 3 X 3 tips for conflict avoidance // By Simone Janson -- Badly communicated, bad for your career? -- Think before talking: 3 tips.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Why being nice is less successful: 20 tips for the asshole factor // By Simone Janson -- Your company as a real brand! Do like Steve Jobs -- It depends on authenticity and authenticity -- Is customer service too nice? Help, penetrative seller -- Courage wins: yelling at customers is allowed -- Courage to snotty: Score with authenticity -- The asshole factor: oasis in the service desert Germany? -- How useful are hype actions? -- Why the campaign misses the customer -- Better a real asshole than a bad kindness -- 22 tips for more asshole factor when dealing with customers -- 5 Tips for a more equitable leadership style: Envy among colleagues // By Markus Hornung -- If one employee works for the other -- Understand the employees and their situation -- Sincere understanding relaxes the situation -- Tips for a more equitable leadership style -- Clarify the company structure -- Get more respect: Communicate at eye level // By Natalie Schnack -- Instead of dominance and submission: the eye-level status -- On the same wavelength -- What is the status of the eye? -- Keep the status differences as low as possible -- Bosstypen Strength and weakness: What do Putin and Anna Wintour have in common? // By Dr. Jens Hoffmann -- The culture characterizes Bosstypen -- Vogue boss Anna Wintour -- Determined and full of harshness -- Fighting is part of the business -- Just do not show any weakness -- Putin and you -- The difference to the narcissist -- From the Bos type to the destructive sadist -- Communicate instantly like Mr. Spock: The main thing is nebulous! // By Peter Kensok, Petra Schächtele-Philipp.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- How the General Equal Treatment Act (AGG) makes life difficult for applicants: just do not give up! // By Florian Vollmers -- Applicants - thanks to AGG also not smarter than before -- Bizarre discrimination ends with comparison -- Applicants do not learn why they were rejected -- Know the background and do not throw the rifle into the grain -- 10 tips for the right application strategy -- Application and personnel selection for mothers: women at the stove? // By Simone Janson -- Open letter to a person -- This is how personnel selection in Germany is -- Women belong to the stove? -- German companies: more advanced than expected? -- India - a mother's heart? -- Germany still needs to catch up -- Strong sector differences -- wish and reality -- Deep-seated prejudices in the mind -- Better to complain right away? -- Writing and reading job advertisements correctly: Intersection of applicants and companies // By Florian Schardt -- The 2 pages of a job advertisement -- Intersection of applicants and companies -- 1. The job advertisement from the company's point of view -- Content is king -- The 6 most common mistakes to avoid -- 2. The job advertisement from applicant view -- The difference between "must" and "can" -- "Must criteria" -- "Can Criteria" -- Secret Method of Personnel & -- Recruiters: Cultural Fit // By Petra Barsch -- Corporations tick differently than medium-sized companies -- Selection Criteria Passive training -- Beware of the change of the industry -- Hurdles that are not -- Difference in higher positions -- New goals, new career.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Networking - career tool or nepotism: Without vitamin B, nothing works! // By Simone Janson -- If networking brings more than any application -- Ethical concerns about networking -- People are not objective! -- The boundaries between networking and nepotism are fluid -- "If you have relationships, you should also use them!" -- Employer: "Contacts not important" -- Employees: majority does not believe in objectivity -- The survey results in detail: -- Employees (563 participants): Looking for a job - Success through "Vitamin B"? -- Employers (181 participants): Searching for an applicant - Success through "Vitamin B"? -- Employee referral programs: construct advertising campaigns on your own behalf // By Anne M. Schüller -- Does it always need money to activate in-house referrers? -- Only, who recommends, is also recommended -- How employee recommendation programs work -- What is still to be considered during construction -- Each recommendation is saved recruiting budget -- Internet and Application: 2 X 10 Online Reputation Tips // By Svenja Hofert -- Good photos, bad photos -- 10 Tips for the right photo -- Networks are becoming more important -- 10 Tips for Building the Right Network: -- Find a job with an employee recommendation: Vitamin B when applying // By Simone Janson -- No chance without vitamin B? -- What do employee recommendation programs do? -- Vetternwirtschaft as an integral part of the recruiting? -- Study shows: Better opportunities with contacts -- 440.000 evaluations -- 15% less chance of acceptance without "friends" in the company -- Which employers would recommend employees?.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Social media and content marketing: Is content the main thing? // By Katharina Antonia Heder -- What's the matter? -- Moment times: Arrived? Content? -- Slowly comes the online editor -- Social media as pre-formulated advertising -- Advertisement on the fanpage? -- Communication is forgotten -- Wanted: A holistic approach -- What does buzzword actually mean? -- More than branding -- ROI and Work Productivity: What Can Social Media Really Do For You? // By Martin Geiger -- The great illusion -- Your productivity does not depend on the amount of your fans -- Do you just satisfy your voyeurism? -- Facebook fans bring no extra sales -- Likes without significant relevance -- The value of a Facebook fan is missing any proof -- What are your most important corporate goals? -- What helps against social media addiction? -- Social media as a substitute for the walk to the coffee kitchen -- 25 minutes work concentrated -- Time wasters abound -- Turn off the deflection -- Waste of Capital on the Internet: Visualize Your Loss of Time Online // By Martin Geiger -- How many new customers do you win through Facebook? -- Free content? With pleasure -- Productivity Grace XING -- Why blogging makes more sense -- Find a suitable employee -- Online time is unproductive -- As an entrepreneur you miss success -- Visualize your capital waste -- How much time do you want to waste? -- Query your network habits -- Digital Marketing Evolution: Kiss and Style // By Felix Holzapfel -- Style - The eye eats with -- The simpler the message, the higher the interaction -- Elaborate is no better -- Red pencil in design?.

Intro -- Imprint -- Introduction: How this book supports you -- Add-on, press reviews and customer feedback -- Content of the book -- Structure of the book -- Information as desired and additional material to the book! -- Personal eBooks and eCourses -- Bosstypen Strength and weakness: Vladimir Putin or the dominance of the pack leader // By Dr. Jens Hoffmann -- The power of the pack leader -- Preference for dominance -- Vladimir Putin as a typical example -- The presented Chancellor Angela Merkel -- Understand emotions and address them directly: landing approach communication as a metaphor // By Markus Hornung -- The landing approach communication - a perfect metaphor -- What exactly did you understand? -- All fine -- Correct understanding saves lives! -- Misunderstandings with serious consequences -- Intelligence in the subconscious -- Always say! -- Why people do not come down! -- Omit the "but -- Please praise not relativize! -- Language is used without reflection -- People in business: Handling emotions properly - 4 principles // By Marcus König -- Man instead of process -- 1. Recognize emotions -- 2. Emotions -- 3. Emotions -- 4. Measures -- Emotions in business: from the mood to the purchase decision // By Dr. Cornelia Topf -- Never forget that feelings are in the game! -- The illusion of the easily computable human being -- Homo oeconomicus - just a product of economic theory? -- Deciding is not rational! -- Gray in gray and pink -- Deeply human -- Marketing: Customers choose the emotional quality -- If I had heard on the belly! -- Emotional is not unsuitable -- The overwhelming impulse of emotions is frightening -- Feeling as a career-out? -- Feel better under control? -- Use emotions consciously -- Emotions to communicate them? -- Describe instead of snooping -- What happens in the brain? -- Emotions as suggestions to the mind.