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Attempts to explain the nature of ideologies & to specify their functions in society as a whole can be seen as falling into 6 distinct groups: (1) as systems of theoretical propositions purporting to tell how things really are; (2) as systems of normative or evaluating statements; (3) as calculated lies, for the furtherance of particular pol'al purposes; (4) as myths; (5) as expressions of the needs & demands of soc groups; & (6) as expressions of the att's of diff human personality types. The only approach that will always be found to pay a dividend is to preserve an open mind with respect to the diff ways that may lead us to our goal. IPSA.