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AbstractAyache presents a view of markets and mathematics that attempts to conform to the philosophies of Alain Badiou and Quentin Meillassoux. However, this attempt is unsuccessful because Ayache adopts a view of probability rooted in nineteenth-century conceptions that cannot accommodate the radical uncertainty of the markets. This is unfortunate as it is reasonable to believe that the ideas of Badiou and Meillassoux, when synthesised with contemporary ideas of probability, could offer interesting insights. Roffe presents a better argued synthesis of Deleuze and markets, however he makes similar assumptions about contemporary probability that undermine his conclusions.

Abstract
This article develops a pragmatic theory of finance in which markets are
considered to be centres of communicative action in the face of uncertainty.
This contrasts with the conventional approach that portrays markets as
centres of strategic action in the face of scarcity. The argument follows
Habermas and entails that a financial market must address the truthfulness,
truth, and rightness of the statements made by its participants (i.e., the
prices quoted). I claim that these discursive norms have been implicit in
historical financial markets as expressed in the norms of sincerity,
reciprocity, and charity. I conclude by proposing that 'trust' in commerce
is a synthesis of the three discursive norms. The motivation of the article
is to address the crisis of legitimacy that the financial system is
experiencing, particularly in the United Kingdom (UK) and the United States
(US).