Suchergebnisse

Chasing the Holy Grail: Reflections on "What is Consumer Research?"

In: Journal of consumer research: JCR ; an interdisciplinary journal, Band 14, Heft 1, S. 133

ISSN: 1537-5277

Are "Bulk-Rate Occupants" Really Unresponsive?

In: The public opinion quarterly: POQ, Band 35, Heft 3, S. 420

ISSN: 1537-5331

ARE 'BULK-RATE OCCUPANTS' REALLY UNRESPONSIVE?

In: Public opinion quarterly: journal of the American Association for Public Opinion Research, Band 35, Heft 3, S. 420-422

ISSN: 0033-362X

Explorations in consumer behavior: a symposium held at the University of Texas, 18.-19.4.1966. Spons. by the Department of Marketing Administration, Graduate Scholl of Business, the University of Texas

In: Studies in Marketing, University of Texas, Bureau of Business Research 10

Comparative marketing systems: a cultural approach

Creative Features of Globally-Understood Advertisements

In: Journal of current issues and research in advertising, Band 16, Heft 1, S. 29-47

ISSN: 2164-7313

Consumer Reaction to Inequitable Exchange: The Role of Causal Inferences

In: The Journal of social psychology, Band 131, Heft 5, S. 685-696

ISSN: 1940-1183

The Role of Discontinued Expectancies in the Processing of Advertising Messages

In: The Journal of social psychology, Band 124, Heft 2, S. 227-236

ISSN: 1940-1183

On the Meaning of Leisure: An Investigation of Some Determinants of the Subjective Experience

In: Journal of consumer research: JCR ; an interdisciplinary journal, Band 9, Heft 4, S. 381

ISSN: 1537-5277

Risky Shift or Confused Subjects?

In: The Journal of social psychology, Band 101, Heft 2, S. 311-312

ISSN: 1940-1183

Information Distortion and Personality

In: Journalism quarterly, Band 49, Heft 4, S. 698-701

A Cross-Cultural Analysis of Stimulus Sampling

In: Administrative Science Quarterly, Band 17, Heft 3, S. 351

Information Distortion and Personality

In: Journalism quarterly: JQ ; devoted to research in journalism and mass communication, Band 49, Heft 4, S. 698-701

ISSN: 0196-3031, 0022-5533

A Cross-Cultural Analysis of Stimulus Sampling

In: Administrative science quarterly: ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis, Band 17, Heft 3, S. 351-358

ISSN: 0001-8392

Contextual Influences on the Meanings Ascribed to Ordinary Consumption Objects

In: Journal of consumer research: JCR ; an interdisciplinary journal, Band 18, Heft 3, S. 311

ISSN: 1537-5277