Suchergebnisse

This book is the first to explore Asian gendered identities and tourism from both Asian and Western perspectives. The authors reflect on the role of tourism in producing, reiterating and resisting existing gendered structures of power in Asia and on their own experiences of understanding and negotiating Western and Asian identities and practices.

PurposeWhere tourism research related to families holidaying with young children in coastal mass tourism destination is scant, this paper aims to explore accommodation constraints and needs of European parents who holiday with young children.Design/methodology/approachFourteen in-depth interviews were conducted with parents of young children who have just completed their family vacation in the island of Sardinia, Italy by positioning the interviewer at the boarding area of the Olbia Costa Smeralda airport.FindingsThe analysis returned five key themes: location of accommodation, quality of interactions, child-friendly amenities, safety and family-oriented programmes.Originality/valueWithin these five themes, seven new attributes were identified and contribute to the current literature on accommodation preferences of parents travelling with young children. The findings also suggest that this is a distinct segment within family tourism and should not be treated homogeneously with families with older or adult children. Finally, the data highlight the distinctions between Asian and Western parents in terms of their accommodation needs.

This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to explore destinations in Asia and beyond, an understanding of how Asian destinations practice tourism is crucial to the future sustainable development of global tourism. This book provides an invaluable stock of research and knowledge based on the Asian practice and experience in destination planning, marketing, and management, offering insights into the latest development and trends in the region