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This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1967

"A true businessman does not waste time writing reflections about business." Fortunately Auguste Detoeuf disregarded his own self-mocking advice. Throughout his life this thoughtful industrialist articulated the debates and dilemmas of an entire generation of businessmen, especially of other enlightened corporation managers who, like himself, were faced with the problems of industrial modernization and labor relations. The business milieu generally, preoccupied with its own affairs and not inclined to reveal them, provides but few glimpses into the minds and sensibilities which compose it. Detoeuf broke the silence; moreover, his shrewd analyses, unique moral perspective, and wide experience made him a remarkable historical witness to a time of troubles and fundamental change. He provided a rich record of the passage of French employers from the vogue of Americanization in the 1920's, through thecrise de conscienceprovoked by the depression, the Popular Front, and Nazi aggression, up to the new resolve of the Liberation era.