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"The 'Silent Majority' Speech treats Richard Nixon's address of November 3, 1969, as a lens through which to examine the latter years of the Vietnam War and their significance to U.S. global power and American domestic life. The book uses Nixon's speech -- which introduced the policy of 'Vietnamization' and cited the so-called bloodbath theory as a justification for continued U.S. involvement in Southeast Asia -- as a fascinating moment around which to build an analysis of the last years of the war. For Nixon's strategy to be successful, he requested the support of what he called the 'great silent majority,' a term that continues to resonate in American political culture. Scott Laderman moves beyond the war's final years to address the administration's hypocritical exploitation of moral rhetoric and its stoking of social divisiveness to achieve policy aims. Laderman explores the antiwar and pro-war movements, the shattering of the liberal consensus, and the stirrings of the right-wing resurgence that would come to define American politics. Supplemental primary sources make this book an ideal tool for introducing students to historical research. The 'Silent Majority' Speech is critical reading for those studying American political history and U.S.-Asian/Southeast Asian relations"--

Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Contents -- Series Introduction -- List of Figures -- Acknowledgments -- A Brief Note on Language -- Timeline -- Introduction: Toward "Peace" -- 1 Richard Nixon, the Cold War, and Southeast Asia -- 2 Vietnamization and the Illusion of Peace -- 3 Nixon and the Bloodbath Theory -- 4 The "Great Silent Majority" and Right-Wing Revanchism -- Epilogue: Conjuring Nixon in the Twenty-First Century -- Documents -- Index.

Introduction : history, tourism, and the question of empire -- Tourism and state legitimacy in the Republic of Vietnam -- Educating private Ryan : tourism and the United States military in postcolonial -- Vietnam -- "They set about revenging themselves on the population" : the "Hue massacre" -- And the shaping of historical consciousness -- The new modernizers : naturalizing capitalism in Doi Moi Vietnam -- "The other side of the war" : memory and meaning at the War Remnants Museum -- Epilogue : tourism and the martial fascination