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The purpose of the article is to study the trends in the fish market and fish industry product development, to analyze the exports and imports of fish products to Ukraine to further develop cold supply chains. The paper gives a comprehensive analysis of fish and aquaculture production in the world. It has been identified that leaders in fish capture are Asian countries, while about 80% of the total fish production is provided by only 20 countries, among which China is an undisputed leader. Besides, the global fish and seafood supply in the market for a long time has been generated by Peru, the USA, Chile, Indonesia, Japan, India, the Russian Federation, Thailand, Norway, Latvia, and Estonia. It is figured out that the main countries importing fish and fish products to Ukraine are Ireland and Norway, the ratio of imports to exports of fish and fish products in Ukraine are 2% to 98%, despite the fact that Ukraine has access to the sea, capture levels and exports are very small. It is also considered the main importing countries of fish and fish products to Ukraine. It is estimated that 90% of all imported products are frozen, and their transportation from the countries of the European Union is carried out by automobile transport. The article enables to conclude that the Ukrainian fish market is import-dependent and has a seasonal nature. The article focuses on the need to take into account transportation geography to form the technological process of fish delivery. ; Целью статьи является изучение тенденций развития рынка рыбы и продукции рыбной промышленности, анализ объемов экспорта и импорта рыбной продукции в Украину для дальнейшего построения холодных цепей поставок. В работе проведен анализ объемов рыболовства и аквакультуры во всем мире за последние годы, лидерами по вылову рыбы остаются страны Азии, их предложения на рынке рыбы и морепродуктов составляют 80% от общего объема вылова рыбы во всем мире. Общая добыча рыбной продукции обеспечивают всего 20 стран, среди которых Китай выступает безоговорочным ...

. The article is devoted to solving the problem of improving the effectiveness of communications in educational projects. Today, there are many works on value-oriented project management. But in all these works, when considering the implementation of educational projects, insufficient attention is paid to effective communication management in their implementation. The paper analyzes the peculiarities of communications in educational projects. The process model of communication management of the educational project is given, the functional analysis of the communication management subsystems is carried out and the model of the "black box" of communications in educational projects is considered. The conducted researches allowed to develop a system model of communication management in educational projects, which made possible to identify the main stakeholders of the project. There are three main types of stakeholders that are represented by government entities, business units and the community. Identification of possible stakeholder values that affect the effectiveness of the educational project, has allowed to form a system of effective communication of the educational project, depending on the existing need to improve the professional knowledge of its participants. Each stakeholder has a set of values that relate to the expectations and outcomes of the educational project. As a result, a stakeholder value model has been developed. ; Вирішено проблему підвищення ефективності комунікацій в освітніх проєктах. На сьогодні відомо багато праць, присвячених питанням ціннісно-орієнтованого управління проєктами. Однак в усіх цих працях при розгляді питання реалізації освітніх проєктів недостатньо уваги приділено ефективному управлінню комунікаціями при їх реалізації. Проведено аналіз особливостей комунікацій в освітніх проєктах. Наведено системну модель управління комунікаціями в освітніх проєктах, яка дала змогу визначити основні зацікавлені сторони проєкту. Виокремлено три основні типи зацікавлених сторін, що представлені державними структурами, бізнес-одиницями та громадою. Кожна із зацікавлених сторін має певний перелік цінностей, які належать до особливостей очікувань і результатів освітнього проєкту.

The formation of a logistics chain with the use of a freight customs complex for customs and logistics service provision requires detailed research and investigation into technical, technological and organizational constraints that may affect overall cargo delivery time. Actors in the transport market, while interacting with customs authorities, have to take into account customs legislation requirements and road transport complex operational characteristics, since non-compliance with them will cause a number of delays due to the need for corrective actions and will also entail a number of penalties. In order to increase the accuracy of delivery time planning, it is considered the procedure for customs and logistics service provision involved in cargo export and import as well as for stowing cargo in a customs warehouse or a temporary storage warehouse. It is also addressed the issue of comprehensive service provision to entities engaged in foreign economic activities using a freight customs complex. The most widespread violations requiring additional correction time are identified. It is considered the technological constraints connected with the handling capacity of the research object. The influence of the organization and planning of a freight customs complex`s operation on its efficiency is determined. It is proposed to consider the lack of available resources provided by customs infrastructure facilities and the excessive idle time of vehicles as a factor in delivery time planning The paper findings can be implemented in the operation of freight customs complexes in cooperation with private sector enterprises and state organizations when performing foreign trade operations. ; Формирование логистической цепи с привлечением грузового таможенного комплекса к предоставлению таможенно-логистических услуг требует изучения и исследования полного перечня ограничений технического, технологического и организационного характера, которые могут влиять на общую продолжительность доставки груза. Субъекты транспортного ...