Suchergebnisse

This book analyses the creation and dissemination of discourse in China while examining how its media and the people interact and communicate with the rest of the world. It explores the interplay between language, meanings, social practices, culture and politics in the processes of discourse generation. The book critically studies intercultural communication and Chinese discourse models at the national, institutional and individual levels and the different modes of interaction between China and the world. With the help of several case studies the book analyses reports from the People's Daily, interpersonal meaning in promotional videos and advertisements in China, rhetoric in the editorials of China Daily and the representation by international media like The Associated Press and The New York Times to explore differences between Chinese and the Western media reporting the same event. It also looks at the complex models through which the Chinese people--both as individuals and as acollective--communicate with and gain an understanding of the rest of the world. Rich in empirical case studies, this book will be an essential read for scholars and researchers of Chinese Studies, communication studies, media and cultural studies, international relations and political communication

Abstract
Based on identity theory and previous studies of crisis discourse, this paper systematically analyzes the process of identity construction and negotiation between political discourse and social discourse representing the event of a fire at Xinjian Village, Daxing District in the southern suburb of Beijing. It is found that in the first phase, the political discourse focuses on the meta-discourse of "for Renmin's sake, we carry out a campaign of thorough inspection, cleaning-up and rectification to eliminate safety hazards." In the second phase of the event the Renmin category is then represented concretely as "residents", "migrant workers", "people who need help" and so on. These discursive practices have constructed a relatively acknowledged identification with the social groups concerned, and thus positively affect the governance and management of this crisis event.

China has become one of the world's leading countries in renewable energy, particularly in wind power. Goldwind Science and Technology has become not only the largest wind turbine manufacturer in China, but also one of the largest in the world. Goldwind has installed more than 31,000 wind turbines and in total more than 50 GW of wind power energy worldwide.The aims of this dissertation are to explore, in order to understand, how the business model approach has been developed over time to support the establishment and success of Goldwind, the role of the Chinese government, and how the business model can be designed, redesigned, reorganised and managed, providing Goldwind with opportunities to offer new service and maintenance solutions that fit customers' strategic expectations and needs as well as stake holders' expectations in a life-cycle perspective.I have chosen an action research approach, influenced by grounded theory and participatory approach, to develop a new "Open and Seamless Complementary Collaborative Business Model" focusing on service and maintenance for Goldwind. This model emphasises that service and maintenance operations should be seamlessly shared between Goldwind, its customers and third-party service providers in a way that considers customers' strategic desires, capabilities and the best way to complement the capabilities of customers in the life cycle of wind turbine operations, from designing wind farms to repowering and recycling old systems.My research case is the organisational field that is centered by Goldwind, including political, institutional and regulatory actors. By an extensive analysis of the dynamics of business model innovation of Goldwind in the institutional system that Goldwind is embedded in from its inception to today, I have reached following conclusions:Chinese political, institutional and business actors co-created and co-shaped China's wind power industry and the largest wind turbine manufacturer through mutual understanding and actions based on continual dialogue ...