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PurposeTo address the research gap on East German women managers and to examine some of the experiences of post‐socialist East German women who entered management positions during 1990s. The discussion focuses on the nature of women's commitment to career and organisation.Design/methodology/approachThe study presented adopts a methodology based on a qualitative approach, the grounded theory approach as developed by Glaser. One‐to‐one, semi‐structured interviews were carried out in 2000 with 24 East German women managers and five human resource managers in eight companies located in Eastern Germany, headquartered in Western Germany.FindingsThe case of post‐socialist East German women managers shows that gender can in fact become secondary criterion in employing women managers. It was revealed that opportunities for advancement were greater for East German female managers than West German managers due to the existence of childcare and women's programmes. The support structures, however, are currently being dismantled and women's growth and development in management levels is uncertain. The data show that women managers have coped with transition very effectively and are highly committed to their organisation and their career. However, their high commitment needs to be understood in relative terms as it is strongly context‐related.Research limitations/implicationsConsidering the qualitative nature of this study research results should not be generalised, rather they serve as a base for future research.Practical implicationsParticularly, the identification of personnel strategies employed towards post‐socialist women managers and an insight into East German women's commitment could benefit HR practitioners.Originality/valueThis paper contributes to the limited literature on women in management Hungary as well as literature on women in post‐socialism.