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Experiences of Emerging Economy Firms investigates the different elements of the experiences of emerging economy firms and sheds essential light on a large variety of aspects associated with their functioning in both home and host contexts, Experiences of Emerging Economy Firms investigates the different elements of the experiences of emerging economy firms and sheds essential light on a large variety of aspects associated with their functioning in both home and host contexts. For example, firms must be able to overcome the liability of foreign and emerging issues when they expand their activities in various contexts, enter, exit and re-enter overseas markets; they have to overcome institutional barriers, adapt the cultural challenges in foreign markets, undergo the impact of large multinational firms from developed economies and experience the impact of home institutions and government policies. This groundbreaking and illuminating book presents issues of theoretical and practical significance, thus challenging existing paradigms of firm internationalization

Explores the impact of country and firm specific factors, the role of institutions and governments, the strive for compensation of initial disadvantages and the struggle in finding ways to counterbalance late coming into the international arena in the process of internationalization

Successes and Challenges of Emerging Economy Multinationals investigates a broad variety of cases presenting clear evidence of fast successful internationalization of emerging economy multinationals. This in-depth analysis leads to the indication of numerous novel directions for further theoretical expansion and new empirical research, The global business area has witnessed a remarkable radical change. The recent spectacular rise of emerging economy multinationals sets numerous questions requiring explanation and understanding. Successes and Challenges of Emerging Economy Multinationals investigates a broad variety of cases presenting clear evidence of fast successful internationalization of emerging economy multinationals originating not only from big economic players such as China, India and Russia but also from other successfully internationalizing emerging countries, namely South Africa and Poland. In terms of size, the firms vary from huge multinational firms such as Huawei, Tata and Gazprom, to really small high technology firms. The in-depth analysis conducted in this book leads to the indication of numerous novel directions for further theoretical expansion and new empirical research

List of Tables List of Figures Notes on Contributors The Global Crisis and the World: The Cases of Emerging and Developed Economies-- M.Marinov & S.Marinova Foreign Direct Investment by Emerging Economy Multinationals: Coping with the Global Crisis-- G.McAllister & K.P.Sauvant Outward FDI from the BRICs: Trends and Patterns of Acquisitions in Advanced Countries-- F.Bertoni, S.Elia & L.Rabbiosi Internationalization of Central and Eastern European Countries and their Firms in the Global Crisis-- W.Wilinski Information and Communication Technologies in the Globalisation of Small and Medium-sized Firms during the Global Crisis: An Empirical Study in China, India, New Zealand, and Singapore-- T.Borghoff An Analysis of Macroeconomic Determinants of Indian Outward Foreign Direct Investment-- R.Verma & L.Brennan Influence of Cultural Distance on Chinese Outward Foreign Direct Investment-- K.Blomkvist & R.Drogendijk Russia's Emerging Multinational Firms in the Global Crisis-- S.Filippov Internationalization of Chinese Car Manufacturers-- F.Hay, C.Milelli & Y.Shi Location Determinants of Polish Outward Foreign Direct Investment and the Impact of the Global Crisis-- A.Wasowska & K.Obloj Reactions of Slovene Multinational Firms to the Global Crisis-- M.Svetlicic & A.Jaklic The Impact of the Global Crisis on the Internationalization of Estonian Firms: A Case Study-- T.Vissak Servicing Local Customers for Entering Foreign Markets: Internationalization of Russian IT Firms-- M.Latukha & A.Panibratov Longitudinal Internationalization Processes of Born Globals: Three Chinese Cases of Radical Change and the Global Crisis-- X.Zhang & J.Larimo

PurposeThis paper aims to investigate the internationalisation inducement in family firms with domestic capital operating in a specific industry in a transition country. Examining the effect of entrepreneur-, firm- and context- specific factors, it provides an insight into the start of internationalisation via exporting and its initiating features.Design/methodology/approachThe study uses a qualitative research approach. Data were collected through semi-structured interviews from informants with conclusive decision-making power and analysed using a combination of inductive and deductive coding.FindingsThe findings show that the sample firms internationalise early exhibiting mostly proactive behaviour in finding international clients. Owner-manager international orientation and commitment combined with contacts in his or her social spaces lead to early export inducement despite the fusion of ownership and control, and regardless of transition context volatility and inefficiency.Research limitations/implicationsThe limitations include the sample size and its industry embeddedness limiting generalisability. The key implications are that family firms need support to develop their social spaces through encouraging and enabling linkages between socio-economic actors that can expand the bounded sociality of the firm.Originality/valueThe owner-manager orientation, objectives, commitment and characteristics, coupled with the straightforward decision-making process that is safeguarded by full family ownership, can abate the dissuading role of the perceived lack of institutional support for small and medium-sized enterprise internationalisation in a transition context.

"The Covid-19 pandemic has induced a crisis grasping the world abruptly, simultaneously, and swiftly. As a critical juncture, it ignited a change of era for international business. This book illustrates how governments have dealt with the pandemic and the consequent impacts on international business. It also explores the disrupted operations and responses of businesses as their worldwide interconnectivity has been seriously threatened. The book discourses multidirectional aspects of the effects of Covid-19 on international business, ranging from the juxtaposing forces disrupting globalization and installing a change of era through decoupling of technological, production and knowledge flows to its stimulating aspects to the strategic response on business, industry and state level. The book contains thirty chapters that offer a multidimensional interpretation of impacts of Covid-19 on international business theory and practice. Employing the latest state of knowledge on the topic, the book is aimed at international business audience - scholars, students and managers who need to understand better the nature, scope and scale of the impacts of the pandemic on international business."

Intro -- Half Title -- Series Page -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- Editors -- Contributors -- 1. International Business in the COVID-19 Pandemic -- State of the World Economy and COVID-19 -- COVID-19 and International Business -- The Book Chapters -- Concluding Remarks -- References -- Part I: General Outlook of COVID-19 and Its Overall Effects on International Business -- 2. Change of Era or Era of Changes -- The Role of Axis of Tensions in the Evolution of Humanity -- Change of Era or Era of Changes? -- Is COVID-19 the Cause of this Change of Era? Can We Predict the Effect It Will Have on International Business? -- References -- 3. COVID-19: Challenges to International Business -- COVID-19 and Its Specifics Concerning International Business -- COVID-19, Globalization, and Global Supply and Value Chains -- Major Challenges Set by COVID-19 to International Business -- The Present and Future of International Business in Relation to COVID-19 -- References -- 4. Digesting a Bitter Cherry on an Overbaked Cake: Renewing the Approach to Corporate Strategy in a Global Turmoil -- Introduction -- Step 1: New External Pressures -- A. At the Political-Regulatory Level -- B. At the Economic and Social levels -- C. At the Technological Level -- Step 2: Geo-Sectoral Challenges to Organizations -- A. The Challenge of Geographic and Sectoral Redeployment -- B. The Challenge of Adapting the Organization's Offer -- C. The Competition Challenge -- Step 3: Searching for Appropriate Competitive 'Levers' -- A. Innovation Lever -- B. Organizational Lever -- C. Profitability Lever -- Conclusion -- Notes -- References -- 5. We Are Different: Cross-national Similarities in the Non-response to COVID-19 Pandemic and the Need for Global Cooperation -- Introduction -- The Fog of Pandemic in the Data -- Policy Response.

Introduction: Marketing in emerging economies / Marin Marinov -- 1. Data collection procedures equivalence in emerging economy market research / Pervez N. Ghauri and Agnieszka Chidlow -- 2. Globalization, sustainability and marketing of health care in emerging market economies : doing good while doing well / Van R. Wood -- 3. Marketing accountability in emerging economy firms / Maja Arslanagic-Kalajdzic and Vesna Žabkar -- 4. Materialistic tendencies and adolescent healthy food consumption : setting the research agenda / Nesma Ammar, Noha El-Bassiouny and Ronia Hawash -- 5. Psychobranding of emerging economy firms : building emotional connections with local consumers / G. Nicolas Kfuri -- 6. Multinational corporation retailing in emerging economies : interplays of resistance, cooperation and transmutation / Marie-Laure Baron, Ruby Roy Dholakia and Nikhilesh Dholakia -- 7. Perceived advertising intrusiveness and avoidance in emerging economies - the case of China / Dan Petrovici, Svetla Marinova and Marin Marinov -- 8. Value branding in emerging economies as a social dimension in the Indian context / S. Ramesh Kumar and Svetla Marinova -- 9. Researching country image construct in the context of emerging economies / Durdana Ozretic-Dosen, Vatroslav Skare and Zoran Krupka -- 10. Opening the black box of Russian culture in B2B relationships / Carl-Arthur Solberg and Anzhelika Osmanova -- 11. Russian consumer behaviour : in search of a balance between national uniqueness and western mainstream / Sergei Sutyrin and Irina Vorobieva -- 12. Marketing in an emerging economy : the case of marketing in the Russian e-commerce market / Maria Smirnova, Vera Rebiazina and Anna Daviy -- 13. Marketing in Bulgaria : a small emerging economy and multi-cultural markets / Vesselin Blagoev and Mihael Minkov -- 14. Diffusion of supermarkets in Bangladesh - miles to go / M. Yunus Ali and Anisur Rahman Faroque.