Innovation is the result of complex, dynamic relationships. As Science and Technology Institutions in universities are part of the National Innovation System, generating knowledge through Teaching, Research, and Extension and Innovation, our aim is to present the current innovation scenarios in the Brazilian university. Therefore, a qualitative/descriptive study is conducted after a literature review and analysis of documents of public domain. Considering the university hybridism and a timid emergence of new helices contemplating community and environmental sustainability, the findings show that there is a need for increasing approximation between university, companies, governments, communities and environmental issues in order to transfer research, development, innovation and technology to the productive sector and to a sustainable life.
The COVID-19 pandemic has significantly transformed the world's population by accelerating social, economic, market, and technological changes. In this context, the sharing economy has promoted alternative business models that transcend traditional capitalism in a digital movement disseminated by individuals, communities, and platforms that bring organizations, consumers, and providers together. Our study aims to identify and map how digital platforms based on cooperative principles can develop the sharing economy. We developed exploratory qualitative research while using netnography as a methodological procedure. First, we discuss the sharing economy based on digital platforms that foster cooperation. Second, we describe how platform cooperativism can be an alternative to the individualistic ethos of the sharing economy. Finally, we discuss alternatives with social and economic impacts to solve employment and income problems after the Covid-19 pandemic. The research contributes to the various initiatives and cooperative applications emerging in a developing country.
Our article aims to analyze the main influences, experience and affective involvement that impact the consumer behavior of regional wines in Brazil. We used a descriptive quantitative survey. Our findings contribute to a greater understanding of the behavior of choice related to local experiences and what points are essential to involve the consumer with a product, in this case, wine. The Brazilian wine industry has been dealing with tariff disputes between countries, increased number of producers, reduction in consumption per capita and demand for higher quality wines. Our results show that cultural, social, personal, and psychological factors are crucial in this process.
In: Revista Alcance: revista científica do Programa de Mestrado Acadêmico em Administração da Universidade do Vale do Itajaí, Univali, Band 30, Heft 3(Set/Dez), S. 50-70
Objetivo: Este estudo analisa as principais dimensões da Orientação Empreendedora (OE) – propensão à inovação, propensão ao risco e proatividade – que contribuíram para o crescimento das micro, pequenas e médias empresas (MPMEs) durante a crise causada pela Covid-19. Metodologia: Foi realizada uma análise quantitativa por meio de teste t pareado com 102 gestores de MPMEs para perceber quais os principais aspectos da OE que contribuíram para o desempenho das suas empresas. Resultados: Os resultados mostram que a presença de um elemento proativo nas MPMEs influencia o aumento das suas receitas em período de crise da pandemia. No entanto, não se confirma a importância das características de propensão à inovação e ao risco nas MPMEs para o seu crescimento em período de crise. Limitações: A amostra utilizada nesta pesquisa poderia ser maior e o conceito de OE é baseado apenas em suas três dimensões principais. Como não há consenso na literatura sobre a dimensionalidade do construto de OE, outras aplicações com o uso dos diferentes conceitos são sugeridas. Implicações teóricas e práticas: A pesquisa mostra como a OE impulsiona as MPMEs em um contexto de crise, notadamente por meio de sua dimensão proatividade. De forma prática, o artigo revela que a OE nas MPMEs está fortemente presente na figura do líder, assim como está relacionada à sua personalidade, o qual desempenha um papel importante para impulsionar o negócio em um período de crise. Originalidade: Este estudo permite identificar quais aspectos da OE são mais decisivos no crescimento das MPMEs em períodos de recessão generalizada. Assim, os empreendedores poderão avaliar o quanto consideram as perspectivas dominantes da OE para o crescimento de seus negócios. Também contribui tanto para a discussão sobre a recuperação da economia quanto para a literatura sobre OE, que ainda não mostra como esse constructo opera em contexto de crise.
In: Revista Alcance: revista científica do Programa de Mestrado Acadêmico em Administração da Universidade do Vale do Itajaí, Univali, Band 20, Heft 4, S. 513
Purpose This paper aims to investigate the effects of formal institution agents on export performance, mediated by coopetition. It presents novel scales for evaluating firms' adherence to cooperation agreements with competitors, identifying coopetition networks' main motives and goals. The study also focuses on the relationship between the export performance of small and medium enterprises from emerging markets and coopetition strategies.
Design/methodology/approach The study adopts a quantitative methodology using multivariate and confirmatory methods. The sample comprised 166 firms from three different industries in an emerging market (Brazil).
Findings The results indicate that adherence to formal institution agents promotes cooperation among competitors and that such coopetition tends to improve export performance. The role played by formal institution agents minimizes the paradoxical tension and fosters coopetitive performance. Firms in developing markets look to mediated coopetition to achieve coopetitive advantages. They cooperate to create collective advantages from shared resources, but they do not lose sight of the ultimate objective of appropriating these advantages. The cycle of creation and appropriation of advantages is fostered by the formal institution agent, acting as the conductor of an orchestra, coordinating movements and setting the rhythm for the partners. The institutional agent, thus, constitutes an important hub of the coopetition network.
Originality/value The paper contributes to understanding a type of coopetition that has hitherto been underexplored in the literature – mediated coopetition.
This paper aims to present an overview of articles published in the Journal of International Business Studies (jibs), since 2003 till 2012. According to Web of Knowledge website, jibs is the most impacting publication focused in International Business. We analyzed 498 articles in order to select papers built under qualitative basis. We found 65 articles under this premise. Firstly, we analyzed keywords under topics focusing in the entire period (2003-2012). Secondly, we analyzed whole abstracts, focusing in the last five years (2008-2012). Afterwards, we detailed keywords, objectives, strategy of research, object, industry and region where they took place. We concluded that qualitative papers are losing space in jibs. Last years, quantitative papers are serving more to confirm what we know from other studies. Paradoxically, meanwhile complex institutional environments are gaining evidence in International Business, statistics and calculi are those which have been gaining space. More qualitative studies might provide an enriching strategy for better understanding what is going on in new boundaries of IB, like emerging countries. It is a goal of jibs to expand qualitative studies; it could represent opportunities to researchers from countries less researched, like Brazil.
