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AbstractThe literature on stakeholder management suggests that involving stakeholders in the decision‐making process of firms is an ethical requirement and a valuable strategic resource for businesses to derive competitive advantage. However, the extent to which stakeholder pressure influences eco‐product innovation lacks theoretical clarity. This article extends the eco‐innovation literature by investigating the role of stakeholder pressure on eco‐innovation through the mediating mechanism of environmental commitment. In addition, it examines the moderating impact of international orientation on the environment commitment–eco‐innovation nexus. The results from a sample of 255 Vietnamese small and medium‐sized enterprises (SMEs) indicate that the influence of both primary and secondary stakeholder pressure on eco‐innovation is mediated by environmental commitment. In addition, the positive relationship between environmental commitment and eco‐innovation increases with a firm's level of international orientation. The findings provide a nuanced understanding of the role of stakeholder in eco‐innovation.

While this article has not taken the health implications of COVID‐19 for granted and recognizes that the pandemic has affected everyone around the world, it poses the question of whether corona virus has become recognizable as a brand. Many governments, businesses, and individuals have worked on the co‐creation of this brand. So, should a pandemic be branded? Who benefits from this branding? Better yet, should it be left alone? Theoretical explorations of these questions are relevant to practitioners, policymakers, and academics. These explorations could help build an understanding of how governments are dealing with their campaign strategies, businesses are using COVID‐19 responses to build their reputations and consumers are engaging with the acknowledgement of the pandemic. This article creates a foundation for a broader look at the branding of a pandemic that can be used as a framework for future empirical studies. This study contributes to the understanding of the social relevance for the branding of a tangible product, service (intangible offerings) or even a disease.

AbstractThis paper draws on the resource dependency theory to examine the impact of interfirm collaboration on corporate social responsibility (CSR) expenditure. In addition, we examine entrepreneurial orientation as a moderator of the relationship between interfirm collaboration and CSR expenditure. We test our research model using survey data from 230 small‐ and medium‐sized enterprises (SMEs) in Ghana. Results from our empirical analyses reveal that interfirm collaboration positively impacts CSR expenditure and this relationship is strengthened when entrepreneurial orientation is greater in turbulent environments. Implications for theory and practice are discussed.

AbstractPeople with disabilities are the world's largest minority stakeholder group, and they continue to face significant challenges in every aspect of their lives. This study explored the transport and mobility decisions of consumers with disabilities (CWDs) in the context of Nigeria, one of the world's largest developing countries, using the conservation of resources theory and the intersection of travel decisions, disability and country context regarding consumer behaviour. A total of 32 individuals with varying disabilities were interviewed. A thematic analysis of qualitative data revealed that CWDs make travel decisions based on their ability, as well as the availability, accessibility, affordability and reliability of different modes of transport. This study presents a conceptual framework illustrating the transport and mobility decisions of CWDs and highlights practical implications for various stakeholders.

The impact of COVID-19 on human activities has been immense, and the consequences are still unfolding. The arrival of COVID-19 has changed the provision and delivery of transportation services. This chapter specifically focuses on the anticipated post-pandemic changing nature of the service and service industries with particular reference to the Nigerian transport industry and its post-pandemic outlook. Nigeria, a developing country with existing underlying economic challenges, weak transportation infrastructures, and a growing population, faces a multitude of challenges adjusting to the 'new normal' post-pandemic. This chapter contributes to the emerging literature on the impact of the pandemic on developing countries; it presents the opportunities and inherent challenges for services providers, service design and service quality and improvement. The study recognises the impact of poor infrastructure on transportation and ardently on transport services provision and service system and process. Managerial implications for government, policymakers and transport services providers were also provided. Transportation service providers also need to redesign and co-create value in their services in recognition of an immediate transition of service processes, effectively communicate and engage with the customer through social media and other platforms and ensuring technology-enabled customer encounters.

AbstractThe Personal Globe Inventory (PGI) proposes a unified model of vocational interests, integrating Holland's established interest dimensions, with occupational prestige dimensions. The current study evaluates the structural validity of the PGI short form in Vietnam (N = 1140). The results of the randomized tests of hypothetical order relations support the inclusion of prestige in the PGI spherical model, as a means to better calibrate the assessment of vocational interest across cultural contexts, specifically to Vietnam. Furthermore, the results endorse the application of the abbreviated form of the PGI in a career counseling context as a time‐efficient, screening method.

Mindfulness is being fully awake with the here-and-now moment. This study examines the mechanisms through which mindfulness enhances job performance. Specifically, we hypothesise that the relationship between mindfulness and service employees' job performance is mediated by creative process engagement and employee creativity. Using a sample of 180 full-time employees working at a professional service company, we find that job performance is significantly affected by employee creativity. The mediating effect of creative process engagement and employee creativity on the linkage between mindfulness and job performance is also found to be significant.

AbstractThis study investigates how environmental management accounting (EMA) usage mediates the impact of green dynamic capabilities on environmental performance. Furthermore, the moderating effects of green mindfulness on the relationship between green dynamic capabilities and EMA usage are investigated. The proposed model and its hypotheses are evaluated using partial least squares structural equation modeling (PLS‐SEM) with survey data from 394 large Vietnamese manufacturing firms. The study's findings are as follows: (1) green dynamic capabilities positively affect EMA usage, which, in turn, affects environmental performance; (2) when green mindfulness is strong, the effect of green dynamic capabilities on EMA usage is amplified. These findings demonstrate how the interaction between green dynamic capabilities and green mindfulness can contribute to the success of manufacturing firms that use EMA systems in emerging markets. Additionally, the current study elucidates the mechanism by which green dynamic capabilities influence EMA usage, and it aims to contribute to green dynamic capabilities research in accounting by introducing green mindfulness as a boundary condition.

Prior research offers little guidance on how competence-based brand factors can help transmitting positive word of mouth (PWOM). Building upon signaling theory, we propose that a brand's efforts into innovativeness reinforce the message that "we have the competence to deliver what promised," which in turn generates PWOM. We collected longitudinal survey data using two measurement waves with a 4 week interval among respondents from an online customer panel. The results indicate that brand innovativeness has an indirect positive relationship with PWOM, mediated by perceived brand expertise. We also find that altruism positively moderates the relationship between perceived brand expertise and PWOM. The theoretical contributions and managerial implications are also discussed.