This article examines the role of social policy in the process of enterprise man-agement and defi nes its main directions and forms. The purpose of the article is to explain the essence of social policy, designate its signifi cance in the organization, and determine its signifi-cance for the employees of the enterprise.
This article examines the role of social policy at the enterprise and the degree of its importance for the organization and its employees. Staff is one of the components of the enterprise's internal environment. Therefore, the organization needs a mechanism that contributes to increasing the employees' motivation for high-quality performance. The internal social policy at the enterprise is an integral part of the employees' motivation to increased efficiency. Social policy should meet the workers' needs and interests. Social policy is formed based on the employees' requests. Social programs at the Magnitogorsk Iron and Steel Works (MMK) are diverse and meet the interests of various groups of employees. These programs include: therapeutic and preventive programs, vouchers to resort houses and vacation retreats, preferential vouchers to camps for employees' children, formation of healthy lifestyle principles, organization of hot meals for employees, organization of cultural recreation for employees, housing, youth, and educational programs, programs to stimulate natality and support motherhood and large families. Thanks to the educational programs, MMK improves the employees' knowledge, skills and abilities, which allows producing better products. Also, such social policy allows attracting more qualified workers, which makes the organization competitive in the economic market. The MMK social policy is constantly improved, which contributes to an annual increase in the percentage of the employees' satisfaction with the social policy. Thus, the MMK internal social policy has been developed based on the employees' interests and is aimed at meeting the employees' needs, which, in turn, helps motivate the staff to perform their work and their duties efficiently.
This article examines the role of social policy of a city-forming enterprise within the framework of public organizations, city and its residents. When studying the issues of external social policy, the authors analyzed the works by A. Kostin and A.B. Karimov, who considered the social policy of the enterprise as care not only for the enterprise employees, but also for the population of the region, as companies' investments and activities for the social development of their own personnel, charitable projects of local and federal significance for the needy segments of the population, as well as in various fields of education, culture, and sports. The enterprise's social policy should meet not only the needs of workers who are employed in this organization. If the company's policy is sufficiently developed, it is more likely to find a source of funding represented by sponsors. This allows the enterprise, as well as its internal and external social policy, which meets the interests of employees, society, the city and its residents, to further progress. Therefore, the social policy of the Magnitogorsk Iron and Steel Works (MMK) is diverse: providing assistance and medical care for the city and its residents, maintaining a healthy lifestyle among citizens living in Magnitogorsk, providing social support for pensioners and disabled people, holding cultural events, supporting public non-profit charitable organizations, providing support to small and medium-sized businesses, preparing pregnant women for future motherhood, helping students in practical training, participating in social projects and charity. Every year, the dynamics of the MMK investments in social policy increases, which allows the company to be competitive in the economic labor market and always be in demand. Thus, enterprises should develop not only an internal social policy, but also an external one for further prosperity of the organization.