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A guide that offers a step-by-step process to data-driven qualitative multimodal discourse analysis Systematically Working with Multimodal Data is a hands-on guide that is theoretically grounded and offers a step-by-step process to clearly show how to do a data-driven qualitative Multimodal Discourse Analysis (MDA). This full-color introductory textbook is filled with helpful definitions, notes, discussion points and tasks. With illustrative research examples from YouTube, an Experimental and a Video Ethnographic Study, the text offers many examples of how to deal with small to large amounts of data, including information on how to transcribe video data multimodally, including online videos, and how to analyze the data. This textbook contains ample theory, directions for literature, and a teaching guide to help with a clear understanding of how to work with multimodal data. Contains new research data, exceptional illustrations and diagrams Offers step-by-step processes of working through examples, transcriptions and online videos Goes into great depth so that students can use the book as hands-on material to engage with their own data analysis Designed to be easy-to-use with color-coded definitions, tasks, discussion points and notes Written for advanced undergraduate, graduate and PhD level students, as well as participants in research workshops, Systematically Working with Multimodal Data is an authoritative guide to understanding data-driven qualitative Multimodal Discourse Analysis

Norris provides an important contribution to the examination of identity in this book on the theoretical and methodological approach called multimodal interaction analysis. The book moves beyond the traditional discourse analysis focus on spoken language to examine the interplay of broader communicative modes that work together with language use. This longitudinal ethnographic study of two women living in Germany shows how multimodal interaction analysis offers a finer grained holistic analysis of identity construction through context.Sigrid Norris, Auckland University of Technology, New Zealand.

From emails relating to adoption over the Internet to discussions in the airline cockpit, the spoken or written texts we produce can have significant social consequences. The area of Mediated Discourse Analysis considers texts in their social and cultural contexts to explore the actions individuals take with texts - and the consequences of those actions. Discourse in Action: brings together leading scholars from around the world in the area of Mediated Discourse Analysis reveals ways in which its theory and methodology can be used in research into contemporary social situations explores real situations and draws on real data in each chapter shows how analysis of texts in their social contexts broadens our understanding of the real world. Taken together, the chapters provide a comprehensive overview to the field and present a range of current studies that address some of the most important questions facing students and researchers in linguistics, education, communication studies and other fields.

The identities of European nations were built by 19th and 20th century intellectuals. By defining seminal events, national symbols, and heroes, they transformed what had been kingdoms and subjects into nations and citizens. Education reform, literature, monuments and statues, museums, and international expositions contributed to the shaping of these nations' modern histories and traditions.