How to be an entrepreneur
HOW TO BE AN ENTREPRENEUR: THE SIX SECRETS (...) -- PÁGINA LEGAL -- ACKNOWLEDGEMENTS -- CONTENTS -- INTRODUCTION -- STEREOTYPES -- YOU -- THE PROBLEM -- THE DIFFERENCE BETWEEN A SMALL BUSINESS (...) -- THE NEED FOR HOW TO BE AN ENTREPRENEUR -- HOW I CAME TO WRITE THIS BOOK -- THE SIX SECRETS OF SELF-MADE SUCCESS -- JOINING THE COMMUNITY -- ALL FOR ONE, AND ONE FOR ALL! -- CHAPTER 1 THE FIRST SECRET: ATTITUDE -- SIMPLE ATTITUDES -- COMPLEX ATTITUDES -- CHAPTER 2 THE SECOND SECRET: OPPORTUNITY -- FINDING OR MAKING OPPORTUNITY -- OPPORTUNITY STAGES -- CHAPTER 3 THE THIRD SECRET: FOCUS -- COMPANY FOCUS -- PERSONAL FOCUS -- THINKING AND ACTING -- FOCUSING YOUR TEAM -- CHAPTER 4 THE FOURTH SECRET: TALENT -- THE TALENT SYSTEM -- YOUR OWN TALENT -- YOUR TEAM -- CHAPTER 5 THE FIFTH SECRET: BUILDING -- BUILDING A LASTING BUSINESS -- BUILDING A BRAND -- BUILDING A TEAM -- BUILDING RESOURCES -- BUILDING SYSTEMS -- BUILDING SECURITY -- CHAPTER 6 THE SIXTH SECRET: COMMUNICATION -- THE IMPORTANCE OF GREAT COMMUNICATION -- FOCUS AND ATTITUDE -- WALK THE TALK -- THE INVOLVEMENT LADDER -- ALWAYS ON -- CHAPTER 7 THE END? THE BEGINNING? -- WHAT'S NEXT? -- INDEX