Communicating science through the media
In volume 3 we concentrate on how scientists can communicate science through the media: classical media, as well as social media. Mass media and journalists are institutional gatekeepers in the policymaking process, mainly through selection, as well as through the framing of information. The media act as translators between government actions and public attitudes. In order to maximize the chances of getting research to the media, scientists have to provide information in a timely and targeted manner.