The authors in Cyber-Diplomacy look at the Canadian Department of Foreign Affairs and International Trade (DFAIT) as a case study of a foreign ministry that has had to make considerable adjustments in recent years - in the management of its CIT infrastructure; in the impact of communications and information technologies on its diplomatic culture, and in the use of communications technology to promote its public diplomacy.
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The communications revolution and increased democratization and globalization have made every country more aware of its image and reputation - its "national brand." Whether a country needs to build international coalitions against terrorism, encourage cooperation to protect the environment, or attract investment and skilled labour, influencing foreign public opinion is now as crucial to national success as negotiating with foreign governments. Evan Potter analyses how the federal government has used the instruments of public diplomacy - cultural programs, international education, international broadcasting, trade, and investment promotion - to exercise Canada's soft power internationally. He argues that protecting and nurturing a distinct national identity are essential to Canada's sovereignty and prosperity, and suggests ways to achieve this through the strategic exercise of public diplomacy, at home and abroad. In offering the first comprehensive overview of the origins, development, and implementation of the country's public diplomacy, Branding Canada offers policy advice on Canada's approach and advances the thinking on public diplomacy in general
In the past nations were connected by their foreign ministries and traders. Nowadays electronic telecommunication has changed everything. The authors of this study consider the impact of new technologies on diplomacy and the consequences for the conduct of diplomacy in a connected world.
The study concentrates on changes in Canada's approach to European integration after the watershed of 1989, examining the 1990 EC-Canada Transatlantic Declaration and the emergence of a Single European Market in 1993. Finally, it outlines the choices available to Canadian policy makers in the late 1990s as they sought to widen relations with the EU by proposing a trans-Atlantic free trade zone. This book details important stages in the evolution of Canada-EU economic, political, and security relations, a bilateral relationship that is destined to grow closer in the years ahead.
Summary This article argues that official Russian global media platforms such as Russia Today (RT) and Sputnik News, as well as Kremlin-friendly news outlets, represent the overt face of Russia's global information ecology. The article discusses how such platforms fit into a framework for public diplomacy that has less-restrictive conceptual boundaries, and examines the intersection of public diplomacy with other dimensions of a nation-state's operations for international influence. The article avers that a broader understanding of Russia's international communication practices permits the inclusion of so-called 'sharp' practices as part of the strategic communications component of public diplomacy. It examines the case study of a Canadian foreign minister's family history, illustrating Russia's approach to international perception management through public diplomacy.
Considers the responses of Canada's Dept of Foreign Affairs & International Trade (DFAIT), in particular, the Trade Commission Service (TCS), to economic globalization over the last ten years. The importance of the foreign ministry in coordinating, moderating, & facilitating is examined in terms of the hastening effects of international negotiations & regimes for domestic policy making. Moreover, globalization has implications far beyond trade & economic matters, also impacting security, science, the environment, & human values, creating new challenges for modern diplomacy. Given the marked expansion of international commerce driven by new information technology, it is worthwhile to explore how Canada's international business promotion system is reacting to a global regime marked by both more sophisticated trade policy interests & increased movement toward liberalization & deregulation. Adapted from the source document.
Cet article présente un portrait de l'attitude des Canadiens et des Canadiennes à l'égard du rôle du Canada dans le monde à une conjoncture historique importante. Depuis la fin de la guerre froide, le Canada fait figure de puissance moyenne à la quête d'un nouveau rôle international. À la suite des événements du 11 septembre 2001, le Canada s'est commis à participer à la lutte antiterroriste internationale et a découvert l'importance de porter plus attention à ses relations avec les États-Unis. En se basant sur un grand nombre de sondages sur l'opinion publique canadienne envers la politique étrangère entre 1993 et 2002, cette étude révèle d'importants changements dans les perceptions quant au rôle de leadership du Canada dans le monde, ainsi que certaines continuités qui demeurent toutefois présentes, en regard des attitudes envers l'aide au développement, le commerce et la sécurité internationale. Nous pouvons conclure que les Canadiens, que nous pouvons encore qualifier de multilatéralistes, semblent cependant rechercher une forme d'internationalisme axé davantage sur des résultats qui protégeront le Canada en même temps qu'ils lui seront bénéfiques.
