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The information and views set out in this article are those of the author and do not necessarily reflect the official opinion of the company (British American Tobacco). ; The objective of this article is to present an overview, the advantages and disadvantages of the International Registration of Marks under the Madrid System. With over 1.3 million trade marks registered, the Madrid System is the top choice for international trade mark registration among multinational companies. There are three possible routes that traders might take to register a trade mark: national, European or international. A national registration system for trade marks provides protection at a national level only. Registration at the EU level through a single application to the European Intellectual Property Office (EUIPO) in Alicante, Spain provides protection in all 28 EU Member States. International registration of marks under the Madrid System, administered by the International Bureau of the World Intellectual Property Organization (WIPO) in Geneva, Switzerland enables traders to obtain protection in a number of different jurisdictions via a single application. This article will focus on the description of the main features of international registration of marks under the Madrid System, its advantages and disadvantages which should be considered by traders before deciding which route to take in order to protect their trade mark. ; agnieszkaprzygoda@gmail.com ; Assistant Trade Mark Counsel (British American Tobacco, London), Chartered UK Trade Mark Attorney, Professional Certificate in Trade Mark Practice, Nottingham Trent University, Certificate in Trade Mark Law and Practice, Queen Mary University of London, Master in Intellectual Property, University of Alicante. ; British American Tobacco, London, United Kingdom ; Bently, L., & Sherman, B. (2014). 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Retrieved from EUIPO: https://euipo.europa.eu/tunnel-web/secure/webdav/guest/document_library/contentPdfs/law_and_practice/trade_marks_practice_manual/WP_2_2017/Part-B/04-part_b_examination_section_4_absolute_grounds_for_refusal/part_B_examination_section_4_chapter_4/part_B_ex. ; EUIPO. (2017). Guidelines for Examination of European Union Trade Marks Part D Cancellation Section 2 Substantive Provisions. Retrieved from EUIPO: https://euipo.europa.eu/tunnel-web/secure/webdav/guest/document_library/contentPdfs/law_and_practice/trade_marks_practice_manual/WP_2_2017/Part-D/02-part_d_cancellation_section_2_substantive_provisions/part_d%20cancellation_section_2_substantive_provision. ; EUIPO. (2017). Guidelines for Examination of European Union Trade Marks Part M International Marks. Retrieved from EUIPO: https://euipo.europa.eu/tunnel-web/secure/webdav/guest/document_library/contentPdfs/law_and_practice/trade_marks_practice_manual/WP_2_2017/Part-M/01-part_m_international_marks/part_m_international_marks_en.pdf. ; Gilson, J., & Gilson Lalonde, A. (2003). The Madrid Protocol: A Slumbering Giant Awakens at Last. Newark, San Francisco: Matthew Bender & Company, Inc. ; Jacob, R., Alexander, D., & Fisher, M. (2014). Guidebook to Intellectual Property. Sixth Edition. Hart Publishing. ; Keeling, D., Llewelyn, D., Mellor, J., Tom Moody-Stuart, Q., Berkeley, I., Chantrielle, A., & Duncan, W. (2018). Kerly's Law of Trade Marks and Trade Names 16th Edition. London: Sweet & Maxwell. ; Liss, E., & Adin, D. (2012). Intellectual Property Law and Practice in Israel. Oxford: Oxford University Press. ; Merges, R. P., & Haiyan Song, S. H. (2018). Transnational Intellectual Property Law: Text and Cases. Cheltenham: Edward Elgar Publishing Limited. ; Michaels, A., & Norris, A. (2014). A Practical Guide To Trade Mark Law Fifth Edition. Oxford: Oxford University Press. ; Seville, C. (2009). EU Intellectual Property Law and Policy. Cheltenham: Edward Elgar Publishing Limited. ; Von Mühlendahl, A., Botis, D., Maniatis, S., & Wiseman, I. (2016). Trade Mark Law in Europe. Third Edition. Oxford: Oxford University Press. ; WIPO. (2013). Protecting your Marks Abroad. The Madrid System. Retrieved from WIPO: https:// www.wipo.int/edocs/pubdocs/en/marks/1039/wipo_pub_1039.pdf. ; WIPO. (2016). The Madrid System for the International Registration of Marks. Objectives, Main Features, Advantages. Retrieved from WIPO: https://www.wipo.int/edocs/pubdocs/en/wipo_pub_418_2016.pdf. ; WIPO. (2017). Madrid Yearly Review 2017. Retrieved from WIPO: https://www.wipo.int/edocs/pubdocs/en/wipo_pub_940_2017.pdf. ; WIPO. (2017). WIPO IP Facts and Figures 2017. Retrieved from WIPO: https://www.wipo.int/edocs/pubdocs/en/wipo_pub_943_2017.pdf. ; WIPO. (2018). Guide to the International Registration of Marks under the Madrid Agreement and the Madrid Protocol. Retrieved from WIPO: https://www.wipo.int/export/sites/www/madrid/en/guide/guide.pdf. ; WIPO. (2018). Madrid Yearly Review 2018. Retrieved from WIPO: https://www.wipo.int/edocs/pubdocs/en/wipo_pub_940_2018.pdf. ; WIPO. (2018). Special Edition of the Madrid Highlights. The Japan Patent Office (JPO) as Designated Contracting Party (DCP). Retrieved from WIPO: https://www.wipo.int/export/sites/www/madrid/en/highlights/2018/madrid_highlights_1_2018.pdf. ; WIPO. (2019). How to Manage your International Registration: Change in Ownership. Retrieved from WIPO: https://www.wipo.int/madrid/en/how_to/manage/ownership.html ; WIPO. (2019). How to Manage your International Registration: Overview. Retrieved from WIPO: https://www.wipo.int/madrid/en/how_to/manage/ ; WIPO. (2019). How to Use the Madrid System: Benefits of the Madrid System. 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