Suchergebnisse

Zadnje desetletje se veliko govori o ogroženosti našega planeta, ki je zaradi vse hitrejšega razvoja industrij in čedalje večje gostote prometa posledica onesnaževanja okolja. Zaradi tega se dandanes srečujemo z enim izmed glavnih okoljskih izzivov, podnebnimi spremembami. Vemo, da onesnaževanje povzročajo vse oblike transporta, a vendar smo se v nalogi omejili samo na cestni promet. In kako bi rešili ta problem? Seveda z uporabo okolju prijaznih vozil. A vendar se tukaj potem srečamo z drugim problemom, kako kupca prepričati v takšen nakup. Zato se bomo v magistrski nalogi osredotočili na dejavnike, ki vplivajo na odločitve o nakupu okolju prijaznih vozil. Reševanja, kako bi kupca pripravili za nakup okolju prijaznega vozila, smo se lotili s spletno anketo (glede različnih okoljskih vprašanj ter nefinančnih in finančnih vidikov). Ker smo želeli videti, kako razmišljajo ljudje izven Slovenije, smo si izbrali dve državi ‒ Španijo in Poljsko (z različnih koncev Evrope). V naši spletni anketi je sodelovalo okoli 350 anketirancev v vsaki državi. Na podlagi okoljskih vprašanj smo anketirance razdelili v tri skupine, kar je bilo zelo smiselno, saj smo tako prišli do njihovih mnenj o okolju in okolju prijaznih vozilih. ; Last decade, there is a lot of talking about the endangerment of our planet due to faster industry development and heavy traffic pollution. Regarding the pollution problem, today we are facing one of the main environment challenges – climate changes. We know, that all kinds of transport causes the pollution, but we nevertheless limited only to road traffic. And how to solve this problem? With use of environmentally friendly vehicles. But again there is another problem, how to convince a consumer to buy that kind of vehicle. That is why we focused on factors that influence on decisions of buying eco-friendly vehicles in our paper work. For solving the problem regarding the decision of buying eco-friendly vehicle, we used a web survey. It contained several different environmental questions and none financial and financial point of views. We wanted to see how people outside of Slovenia are thinking, so we have chosen two countries from different parts of Europe, Spain and Poland. In our web survey, there were about 350 people questioned from each country. Regarding the environmental questions, we divided the interviewees into three groups. That is how we got their opinion about environment and eco-friendly vehicles.