Suchergebnisse

Can Africa Claim the 21st Century? This wasthe title of a World Bank report (World Bank,2000) issued to mark the beginning of the newmillennium. The report provided anassessment of sub-Saharan Africa's prospectsfor economic and social development in thetwenty-first century

This paper presents the results of a survey of Australian and Bangladeshi corporate managers' response patterns in the food and textile sectors to increasing demands for improved corporate social performances. Based on an analysis of six internal and external decision areas using Analysis of Variance (ANOVA), significant differences were found in corporate action between countries and within selected industries. Australian managers were more likely to act on the internal marketing decision areas (product, price, distribution and communication), Bangladeshi managers tended to act on external environmental decision areas. The strategic implications of these findings are that macro- and micro-environmental variables and government and business capabilities in diverse settings significantly influence managerial actions on social responsibility pressures.

AbstractThis study investigates motives for gift giving by young males on Valentine's Day and advances previous research on this ritual by controlling for the giving context (occasion and relationship). The study is consistent with previous work by Goodwin et al. (1990) which found that motivations based on obligation, self‐interest and altruism do indeed exist. More significantly, however, this study points to the finding that individual motivations for the gift‐giving ritual on Valentine's Day may be more intricately intertwined and have deeper manifestations in the perceived social power relationship between the genders. The study recommends that marketers delve beyond the immediate horizon of individual motivations and become even more acutely aware of the 'intrinsic social power messages' that arise from the conjoint influences of motivations. This would have great potential for marketing even more meaningful gift products to both givers and receivers. Copyright © 2002 Henry Stewart Publications Ltd.

The purpose of this case study is to cater for readers who are interested in developing an in-depth understanding of psychology-oriented research studies and innovative methodologies. This case is therefore presented through a retrospective discussion of some of the most important lessons learned. The literature review revealed that there are three living wages theories: poverty trap (S-shaped) returns, linear returns, and logarithmic or diminishing returns. The hypotheses of the study were developed based on these theoretical frameworks. The research epistemology followed in this study is positivism. The data were collected at four sites in New Zealand and South Africa (i.e., Auckland, Cape Town, Christchurch, and Tshwane). The questionnaire developed in New Zealand was adapted to be uniform in these four cities, prior to data collection in late 2015 and early 2016. Using a curved Locally Weighted Scatterplot Smoothing (Loess), the data showed that it fitted the S-shaped curve the best.