Political advertisement – sub-genre of promotional advertisement, takes an important role in the election, particularly Mayor Election. Hence, this study made an effort on analyzing the element of this genre. The four posters from Aminullah – Zainal were the samples analyzed in this study. Likewise, the data were elaborated descriptively through genre analysis. Furthermore, Barron's framework (2012) was employed as an instrument to collect the data about rhetorical patterns (RP). The result of this study revealed that all of the political posters followed the rhetorical pattern of Barron framework. In addition, the seven moves suggested by Barron are the obligatory features of Aminullah – Zainal posters.
The implementation of teaching and learning process during pandemic Covid-19 is a challenge for education sectors. Many schools are closed and the process is changed from offline to online learning mode. This is one of ways to minimize the spread of the virus. The massive lockdown and quarantine policies were carried out by the government in Indonesia and across the globe to limit people's interaction. Due to this condition, educational technology platforms were highlighted to be used massively as the promising response to mitigate the loss of academic learning objectives. This study is investigating attitudes of students at senior high school toward current implementation of online learning during the Covid-19 pandemic. 20 students were involved in this research which consists of 16 females and 4 males of SMAN 1 Tapaktuan. This research found that most students are ready with their new online learning environment. Students dominantly found that mobile/smart phone as the most popular tool to access online class, and even some of them also owned laptops. This result could be seen clearly in the four categories that have been provided in this article.Keywords: teaching, covid-19, education, attitudes, technology, platform.
The Indonesian government has adapted the genre-based approach designing curriculum, thus both English teachers and students need to master the genre aspects: the objective or social function of a text, text structure, and language features. This study aimed at describing the rhetorical pattern of Irwandi Yusuf – Nova Iriansyah's posters during the gubernatorial election in 2017. The object of this study was the strategies used to convince the argument or namely rhetorical pattern. The design of this study was descriptive qualitative research. To obtain the data the researchers used document as an instrument in this study. The result of this study revealed that the posters applied ten strategies: form-based strategy, emotion-based strategy, attention management strategy: use of dramatic statement, using repetition in the form of image and slogan, sketch model participation, detailed benefit change, self-efficacy realized via image, offer further information or services strategy: indirect offers, use slogan, refers to a broader picture, refer to the legal status of the campaign. These strategies that were implemented in the candidates' poster was to convince the message relied on the poster to the target readers. Further, the strategies implied have followed some strategy offered by Barron (2012). Therefore, different advertisement, as well as a poster from the different region, have a different pattern in organizing the ideas and in convincing the target readers. In conclusion, by exploring the rhetoric of the local advertisement, it can expand the material of teaching text structure, language feature and social function of the advertisement text from a different region or country due to the genre is socially constructed.
Intercultural communication is a fundamental key to build social harmony. This study aims to investigate students' perceptions on promoting social harmony through intercultural communication practices in Indonesia as a multi ethnic and multi culture country. It also investigates the elements that are needed to build social harmony in Indonesia, so that the government of the Republic of Indonesia could take the study report as a reference for formulating policy in social development in Indonesia. This study uses a mix-methods research design (quantitative-qualitative) with a descriptive statistical paradigm that describes the mean, SD, percentage, weight, and rank followed by a detailed explanation of the statements given by the subject. The subjects of this study were students of the Department of English, Faculty of Language and Literature, Universitas Negeri Makassar for the 2019/2020 academic year. The research instrument was a closed and open questionnaire. Therefore, this study indicates that: (1) The results show that several positive behaviors of people from different ethnic groups need to be encouraged, for example tolerance, mutual understanding, mutual respect, not demeaning different tribes, and (2) The results also show that positive stereotypes and inclusive behavior are very important in building social harmony and peace in multi-ethnic countries. The implication of this research is to build social harmony in Indonesia as a multiethnic country that is hampered by hundreds of ethnic groups, cross-cultural competence (CCC) and intercultural communication are very important among Indonesian people, especially for millennials as important elements of social life.
Abstract This article examines resistance discourses created and disseminated by a religious minority in Indonesia called Gerakan Ahmadiyah Indonesia (GAI) to counter any negative portrayals and religious-based discriminations. Ahmadiyah is a self-defined sect of Islam that has been the target of physical attacks and discursive discrimination in Indonesia. This analysis focuses on identifying discourse topics raised and strategies employed by one of the Ahmadiyya groups in the country called GAI to reveal their resistance and defend their 'Islamic' faith. Various texts produced in different genres namely statements and comments published in media, books, speeches and various articles published online in GAI's official websites are used as the data which were collected during field research in Yogyakarta, Indonesia. The analysis found that, in order to counter discriminatory discourses, the GAI Ahmadis present various resistance discourse themes such as distinguishing themselves from Jemaat Ahmadiyah Indonesia, justifying their Islamic understanding by highlighting religious freedom discourse, including themselves as Muslims and presenting themselves as peaceful movement.
