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This study examines the role of product benefits and potential risks in consumer acceptance of genetically modified (GM) foods. The study analyzes consumer willingness to consume three meat products that confer specific benefits with an inherent risk. Results indicate that respondents who were provided both the product benefit and risk information were less likely to consume the three GM food products than those who were only provided the product benefit information. Results also suggest that males are consistently more likely to consume the three GM products than females. Those who take the time to read food labels were also consistently less likely to consume the three products considered in this study. Differences in social or political values (i.e., conservative or liberal) and trust in private and public entities were not significant factors affecting consumers' willingness to accept GM foods. ; Includes bibliographical references

AbstractAgricultural conservation easements have positive externalities but few studies examine the supply‐side. This paper explores whether easements may also overcome a credit‐market failure, as banks may not be lending based on the full developed value of land. Original survey data test our research hypotheses and show profitable owners and nonoperators to be using easement payments to extract capital from their land by using the preservation programs as a bank. The results also show that the unprofitable owners and operators are reinvesting in their agricultural enterprises. Both results are consistent with an underlying credit‐market failure, and the latter suggests that easements may provide indirect efficiency enhancement. The results suggest an integration of policies on agricultural finance and land preservation might lead to improved efficiency.