Suchergebnisse

Legitimacy emerges as a concept that explains the level of support towards the actions and procedures carried out in almost every area where the governing body and the governed relationship is found. The support of the target audience given to the actions and procedures of the organization regarding public relations would elicit positive effects in ensuring the legitimacy of the organization. For this purpose, the organization's consideration of such governance principles as clarity (openness), accountability, transparency, responsibility and consistency in its activities would reinforce its positive image in the presence of the target audience. In public relations, it is aimed to gain the support of the target audience for the actions and procedures carried out and to acquire public support for the upper administration in this respect. In this study, an evaluation is presented on the concept of governance, which is in the foreground with the principles of openness, accountability, transparency and consistency as an important means of ensuring legitimacy in public relations.

As global integration process creates changes and new problem areas around individuals, people try to apply new ways for resilience. One of the methods used in this frame is social organization. Also, one of the most important tools of social organization in today's world is social media which emerge as a result of new communication technologies. The aim of this study is to reveal the role of social media in organizing society. In this context, social organization and social media were primarily defined. Some examples of the use of social media in social action and social organization have been emphasized. Data for the study was collected by using an online questionnaire. Research population of the study was Facebook users in Turkey. The sample of the study uses the convenience incidental sampling. The opinions about the role of social media in the social organization of Facebook users were examined. According to the results of the study, 72% of the participants agree that social media is a powerful tool in organizing social actions. 40% of the respondents think that social media contributes in strengthening democracy. It might be said that participants believe in the power of social media, but they never thought that this power will remain permanent.