Suchergebnisse

This research compares the relative prominence of sports within the black and white subcultures. The focus is on variability among individuals in sports involvement as operationally defined by a seven- item index of passive sports participation. The data derive from a national probability survey conducted by Research Forecasting Incorporated for the Miller Brewing Company. Based on multiple regression, analysis of variance, and analysis of covariance, the greater extent of sports involvement among blacks remained evident after controlling for age, education, income, and size of city. We interpret these findings as reflective of a distinctive subculture as contrasted with a "culture of poverty" phenomenon as discussed by Rudman (1986) in his study of the sports mystique within the black subculture.

This study is a content analysis of sports news in three major newspapers, one in Iceland, England, and the United States. The cross-cultural comparisons focused on aspects of quantification in sport, coverage of female sports, amateur, semi-professional, and professional sports, and the problematic aspects of sports. The research shows differentiations in the structure of sport in Iceland when compared to England and the United States. The findings confirm the ideological and commercial interrelationship between sport and the media.