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AbstractSubsequent to the arrival of SARS-CoV-2 and emergence of COVID-19, policy to limit the further spread has focused on increasing distance between individuals when interacting, often termed social distancing although physical distancing is more accurate (Das Gupta and Wong in Canadian J Public Health 111:488–489, 2020; Gale in Is 'social distancing' the wrong term? Expert prefers 'physical distancing,' and the WHO agrees. The Washington Post, 2020; Sørensen et al. in Glob Health Promot, 28:5–14, 2021), and limiting the frequency of interaction by limiting/prohibiting non-essential and large-scale social gatherings. This research note focuses on social spacing, defined by distance and interaction, to offer a cross-cultural insight into social distancing and social interactions in the pre-pandemic period. Combining unique data on frequency of contact, religious service attendance and preferred interpersonal spacing in 20 countries, this research note considers variation in the extent to which physical distance was already practiced without official recommendations and underscores notable cross-cultural variation in the extent to which social interaction occurred. Results suggest that policy intervention should emphasize certain behavioral changes based on pre-existing context-specific patterns of interaction and interpersonal spacing rather than a one-size-fits-all approach. This research note is a descriptive first step that allows unique insight into social spacing and contact prior to the spread of SARS-CoV-2. It provides a baseline typology and a reference for future work on the cross-cultural implications of COVID-19 for pre-pandemic socio-cultural practice and vice versa.

Clothing style and the extent of body revealing in public are cultural and social factors that can influence one's beauty investments and assessments of attractiveness. To explore this further, we recruited 99 Polish women from Poland (perceived to represent a western approach to dress and body) and 100 Iranian women from Iran (perceived to represent a Muslim culture with a more modest approach to dress). We asked these women to respond to questionnaires to test whether cultural norms regarding one's clothing are linked to investments in one's beauty and self-perceived attractiveness. In line with our hypotheses, Polish women (who have more freedom to reveal their bodies publicly) spent more time caring for their bodies than Iranian women. Polish women also spent more time caring for their bodies than their faces. However, contrary to our predictions, Iranian women did not spend more time caring for their faces than their bodies. In fact, Iranian women did not spend more time caring for their faces than Polish women. Furthermore, we observed that older participants spent less time thinking about their attractiveness and owned fewer care products than younger participants. We further discuss our findings in the context of cultural norms regarding female body dressing and how it might relate to beauty investments.

People differ in their touch preferences and in the ways in which they touch others. People who are blind are particularly sensitive to tactile stimulation as a result of sensory compensation, and sense of touch can support their interpersonal communication. In the article presented here, we aimed to explore whether visual status predicts preferences for touch behaviors involving strangers; specifically, we examined touch-seeking and touch-avoidance in non-intimate interpersonal situations. Our study, whose participants comprised 43 individuals with congenital blindness, 53 individuals with adventitious blindness, and 47 sighted controls, showed that visual status does not predict touch-seeking or social touch-avoidance. We also observed similar gender differences in all participating groups, with women avoiding social touch more than men in non-intimate interpersonal situations involving strangers.

AbstractRecent work has demonstrated that human body odour alters with changing emotional state and that emotionally laden odours can affect the physiology and behaviour of people exposed to them. Here we review these discoveries, which we believe add to a growing recognition that the human sense of smell and its potential role in social interactions have been underappreciated. However, we also critically evaluate the current evidence, with a particular focus on methodology and the interpretation of emotional odour studies. We argue that while the evidence convincingly indicates that humans retain a capacity for olfactory communication of emotion, the extent to which this occurs in ordinary social interaction remains an open question. Future studies should place fewer restrictions on participant selection and lifestyle and adopt more realistic experimental designs. We also need to devote more consideration to underlying mechanisms and to recognise the constraints that these may place on effective communication. Finally, we outline some promising approaches to address these issues, and raise some broader theoretical questions that such approaches may help us to answer.