Suchergebnisse

.This research has a double aim. On the one hand, to introduce the International Insertion Quality (IIQ) construct. On the other hand, to present a classification of the European Union (EU-27) countries to establish which of them have a better IIQ. For this purpose, first, the IIQ construct is presented. Second, the evolution of the exports technological intensity degree of the EU-27 countries between the periods 2001-2003 and 2015-2017 is analyzed. Then, the evolution of the exports' diversification degree, both, by products and by destination markets in the same periods, is studied. This allows to observe in perspective the qualitative changes that have taken place between the two reference periods. In addition, a classification matrix of countries according to their quality of insertion in international trade is presented. The results allow arguing that Germany and France are the countries that have a higher IIQ. Also, there are nations that have a high technological content, but moderate markets diversification and/or products concentration; and other countries that have geographical and/or goods diversification, despite the fact that their exports contain a medium-low-level of technological intensity. This research allows concluding which EU-27 countries should work on their commercial policies to encourage the diversification of their exports and/or the development of products with greater technological content.

Abstract To assist Ecuadorian chia seed producers in their quest for internationalisation. This article uses a case study to present a methodology which assists in the selection of the most suitable export market for a product. It is based on a diverse range of indicators grouped into 7 dimensions that were used to analyse the 27 member countries of the European Union in order to determine the most suitable export market for chia seeds from Ecuador. Germany is the biggest European importer of chia seeds with a 55% share, followed by the Netherlands, the United Kingdom and Spain. It presents a methodology for market selection that can be employed as a tool for international expansion which can easily be used by companies in search of the most suitable export market for their products.

Esta investigación estudia cómo se ha visto alterado el comportamiento del consumidor turístico desde el comienzo de la pandemia, a medida que se extendía la pandemia y modificaban la realización de las diversas actividades turísticas. Para ello, se describe el impacto generado así como las actuaciones llevadas a cabo en las distintas actividades vinculadas al turismo desde el inicio de la pandemia (enero de 2020) hasta la finalización del confinamiento gradual y de los sucesivos estados de alarma (junio de 2020)