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This open access book looks at how a democracy can devolve into a post-factual state. The media is being flooded by populist narratives, fake news, conspiracy theories and make-believe. Misinformation is turning into a challenge for all of us, whether politicians, journalists, or citizens. In the age of information, attention is a prime asset and may be converted into money, power, and influence – sometimes at the cost of facts. The point is to obtain exposure on the air and in print media, and to generate traffic on social media platforms. With information in abundance and attention scarce, the competition is ever fiercer with truth all too often becoming the first victim. Reality Lost: Markets of Attention, Misinformation and Manipulation is an analysis by philosophers Vincent F. Hendricks and Mads Vestergaard of the nuts and bolts of the information market, the attention economy and media eco-system which may pave way to postfactual democracy. Here misleading narratives become the basis for political opinion formation, debate, and legislation. To curb this development and the threat it poses to democratic deliberation, political self-determination and freedom, it is of necessary that we first grasp the mechanisms and structural conditions that causes it.

Attention Economics; Conspiracy Theory; Philosophy; Democracy; Information; Digital Authority; Digitial Slavery; Donald Trump; Information Age; Misinformation; Politics; Populism; Social Media

This open access book looks at how a democracy can devolve into a post-factual state. The media is being flooded by populist narratives, fake news, conspiracy theories and make-believe. Misinformation is turning into a challenge for all of us, whether politicians, journalists, or citizens. In the age of information, attention is a prime asset and may be converted into money, power, and influence – sometimes at the cost of facts. The point is to obtain exposure on the air and in print media, and to generate traffic on social media platforms. With information in abundance and attention scarce, the competition is ever fiercer with truth all too often becoming the first victim. Reality Lost: Markets of Attention, Misinformation and Manipulation is an analysis by philosophers Vincent F. Hendricks and Mads Vestergaard of the nuts and bolts of the information market, the attention economy and media eco-system which may pave way to postfactual democracy. Here misleading narratives become the basis for political opinion formation, debate, and legislation. To curb this development and the threat it poses to democratic deliberation, political self-determination and freedom, it is necessary that we first grasp the mechanisms and structural conditions that cause it.

Die Analyse der Autoren vom "Center for Information and Bubble Studies" der Universität Kopenhagen setzt bei der zentralen Kategorie der "Aufmerksamkeit" als Gegenstand der ökonomischen und der Informationswissenschaft an. Sie untersucht die Produktion von "Aufmerksamkeit", die der Medienlogik immer inhärent war. Aber: Wie können meinungsfreie und informationsstarke Demokratien in einen postfaktischen Zustand eintreten? Ein Zustand, bei dem die Jagd nach Aufmerksamkeit die Vermittlung wahrheitsgetreuer Informationen zugunsten einer digitalen Desinformation verdrängt. Speziell durch eher populistische Kräfte (z.B. "Brexit" "Pegida") oder solche Politiker, die sich von den Mainstream-Medien verfolgt fühlen (Trump). Die Konstruktion von Verschwörungen und die Verteufelung des Gegners als Feinde sind dann die nächsten Schritte, hinzukommt der befeuerte Vertrauensverlust in demokratische Institutionen durch ein datenbasiertes Präzisionsmarketing, das genau die erwarteten Antworten liefert. - Sehr gut zu J.-W. Müller: "Was ist Populismus?" (2016) und S. Russ-Mohl: "Die informierte Gesellschaft und ihre Feinde" (2017)

Vincent F. Hendricks ; Mads Vestergaard: Verlorene Wirklichkeit? : An der Schwelle zur postfaktischen Demokratie. - S. 4-10