Suchergebnisse

The development of television studies / Horace Newcomb -- Critical perspectives on television from the Frankfurt School to postmodernism / Doug Kellner -- Television and history / Paddy Scannell -- Our TV heritage / Lynn Spigel -- Television as a moving aesthetic : in search of the ultimate aesthetic--the self / Julianne H. Newton -- Locating the televisual in golden age television / Caren Deming -- Television production : who makes American TV? / Jane M. Shattuc -- Who rules TV? : states, markets, and the public interest / Sylvia Harvey -- Public broadcasting and democratic culture : consumers, citizens, and communards / Graham Murdock -- Culture, services, knowledge : television between policy regimes / Stuart Cunningham -- Television advertising as textual and economic systems / Matthew P. McAllister -- Watching television : a political economic approach / Eileen R. Meehan -- Keeping "abreast" of MTV and Viacom : the growing power of a media conglomerate / Jack Banks -- The trade in television news / Andrew Calabrese.

Abstract
This discussion presents a brief overview of the establishment and expansion of the study of the political economy of media and communications, followed by attention to some of current directions of this approach. Themes and concepts developed by political economists of the media are reviewed, as well as internal and external critiques of the approach. Recent developments are discussed, including the growth of integrated studies, the return to classic Marxist themes, integration of digital technologies, and attention to policy and activism.

Este artículo parte de la base de que el cine es una forma de comunicación mediada, por lo que se le puede aplicar muchos de los análisis utilizados en estudiar otros medios. Primero, se presenta un breve análisis de la Economía Política de la Comunicación, sus principios teóricos y sus diferencias con la escuela de los 'media economics'; luego, se centra de manera más específica en la Economía Política del cine, destacando la pertinencia de esta perspectiva, así como los métodos utilizados y las principales cuestiones que emanan de este tipo de análisis, dejado de lado frecuentemente por los economistas políticos. Por ello se plantea ampliar el objeto de estudio haciendo que reúna a los distintos medios, incluida la industria del cine, además de integrar aportaciones de otros enfoques críticos ; This paper is based on the assumption that film is a form of mediated communication, thus appropriate for many of the approaches used in studying other forms of media. The article begins with a brief discussion of the Political Economy of Communication, their tehoretical principle and their main differences with media economics, and then focusses more specifically on the Political Economy of film, pointing to the significance of the approach, as well as identifying questions raised and methods used in this type of analysis, less often explained by political economists. Thus it is called for a cross-media analysis, film industry included, and to foster with another critical approaches

Este artículo parte de la base de que el cine es una forma de comunicación mediada, por lo que se le puede aplicar muchos de los análisis utilizados en estudiar otros medios. Primero, se presenta un breve análisis de la Economía Política de la Comunicación, sus principios teóricos y sus diferencias con la escuela de los 'media economics'; luego, se centra de manera más específica en la Economía Política del cine, destacando la pertinencia de esta perspectiva, así como los métodos utilizados y las principales cuestiones que emanan de este tipo de análisis, dejado de lado frecuentemente por los economistas políticos. Por ello se plantea ampliar el objeto de estudio haciendo que reúna a los distintos medios, incluida la industria del cine, además de integrar aportaciones de otros enfoques críticos. ; This paper is based on the assumption that film is a form of mediated communication, thus appropriate for many of the approaches used in studying other forms of media. The article begins with a brief discussion of the Political Economy of Communication, their tehoretical principle and their main differences with media economics, and then focusses more specifically on the Political Economy of film, pointing to the significance of the approach, as well as identifying questions raised and methods used in this type of analysis, less often explained by political economists. Thus it is called for a cross media analysis, film industry included, and to foster with another critical approaches.

Discusses the practices of the Disney company in its rise from a small Hollywood animation studio to a giant media conglomerate prepared to dominate the global media market. Disney has commodified children's culture from films to a universal market in which licensed characters are the center of countless sales efforts. The ABC merger & addition of ESPN has allowed for a dramatic increase in cross-promotional advertising & has also allowed for corporate meddling in news production. Disney & other US multinational media companies expand with help from the US government & with financial assistance from foreign governments. Many of Disney's 3,000 foreign factories pay poverty-level wages & offer inhumane working conditions. Disney's beneficent image belies its overriding objective of making money & its potential to entrap the world within a commodified culture. 1 Table. L. A. Hoffman