Normal confident guys": Chinese female stand-up comedians performing, triggering, and commercializing the "female complaint
In: Feminist media studies, S. 1-16
ISSN: 1471-5902
3 Ergebnisse
Sortierung:
In: Feminist media studies, S. 1-16
ISSN: 1471-5902
In: International journal of business communication: IJBC ; a publication of the Association of Business Communication, Band 60, Heft 1, S. 260-286
ISSN: 2329-4892
This study introduces the organization justice theory as a framework to conceptualize accommodative crisis communication strategies (CCSs). In this regard, it is proposed that three sub-strategies of accommodative CCSs—apology, showing regard, compensation, and corrective action—can enable organizations transform the negative responses of publics by restoring procedural, interactional, and distributive justice. Using an online experiment ( N = 800), this study investigates the effectiveness of each substrategy in different conditions of cause attribution and examines how combinations of accommodative CCSs affect postcrisis public responses. The results indicate that substantive accommodative CCSs (compensation and corrective action) are more effective than symbolic ones (apology and showing regard) in restoring the perceptions and behavioral intentions of publics regarding the organization. Specifically, substantive accommodative CCSs perform better at restoring reputation and purchase intentions when the cause of a crisis is externally attributed. Furthermore, employing a single symbolic accommodative CCS is found to result in greater account acceptance than using a combination.
In: Habitat international: a journal for the study of human settlements, Band 145, S. 103038