Suchergebnisse

A more volatile Sweden of 200 years ago incites Dr. Karin Dovring, an atavist from Urbana, to criticize current methodology of communica tion, especially the famed "semantic differential. " This, says Dovring, represents the initial mistake of old Swedish orthodoxy in seeking heresy by first qualitative, then in primitive quantitative content analysis of sermons; only finally was a terms-in-context method evolved and it might well be employed today.

A collection of 90 hymns, entitled Songs of Zion, and published in 1743 in Sweden, gave rise to heated religious controversy associated with the struggle of the State (Lutheran) Church against German pietistic influences. Participants in the controversy were concerned with many of the same kind of problem as those dealt with by contemporary content analysts, and used, albeit in crude form, a number of techniques such as symbol lists and f-tables which are used in current research. The affair not only anticipated certain trends in modern research, but suggests the utility of applying such a method for the analysis of other historical situations. K. Geiger.