Suchergebnisse

The article for the first time raises the problem of foreign languages reception and borrowings in the historical-comparative and diachronic-synchronous context. The object of the research is educational and scientific sphere (Ministry of Education and Science of Ukraine) on the use of foreign languages and borrowings. The functioning of the Church Slavonic and Latin languages as the most widespread in Ukrainian space in the late Middle Ages and Pre-Modern times is analyzed with a projection on the current dominance of English language and anglicisms in the educational and scientific field. To reflect the processes of excessive and unmotivated use of anglicisms, the term Anglo-Barbarization was introduced as a linguistic-social and linguistic-psychological pathological phenomenon that arises at the turn of historical events and signals the absence of mental resistance of the people-language to the unprecedented flow of borrowing which become a de facto replacement of their language and create from it an anti-cultural flow of subordinate communication; it is a primitive denial of the law of balance of foreign and specific words in phonetic, word-forming and grammatical adaptation and ethnocultural inability to call one's own concepts as specific words. According to historical retrospect, the focus on foreign languages as a priority in educational and scientific spheres — Church Slavonic, Latin, Greek, Polish — and mass borrowings from them did not help Ukrainian national self-awareness and did not lead to the restoration of the lost Ukrainian state within its ethnographic boundaries. On the contrary, the excessive circulation of foreign languages in the cultural and political space of Ukraine and their priority in the field of education and science has led to more than a couple of centuries of backwardness of Ukrainian state-building processes compared to the nearest and farthest neighbors. Orientation to others alienated Ukrainians from themselves. Historical experience of foreign languages circulation in ...

Introduction. The modern development of Ukrainian society is characterized by the active implementation of reforms in the social sphere. Changes in standards in higher education, physical culture and sport directly affect students' youth. Modern requirements for physical education and sports require the full functioning of sports clubs of higher education institutions. The sports club becomes the main element of the organizational structure of student sport. Information basis of strategic management of organizations. The goal is to identify and systematize the environmental factors affecting the effectiveness of the functioning of sports clubs of institutions of higher education. Methods. Theoretical analysis and generalization of data of scientific and methodical literature and sources of Internet, analysis of documentary materials, questioning of 14 experts of higher qualification in the field of student sport. Results. The systematization of environmental factors was carried out according to the theory of management and marketing. The subject of the study, given that the macroenvironment, usually, does not have a specific character in relation to a single subject and has a general effect on the organization of any orientation, was limited to the sphere of physical culture and sports. Within these limits, the environment of the sports club was divided into basic general factors of the sphere of physical culture and sport, specific factors of student sports and physical education of students, factors of the environment of sports clubs in institutions of higher education. In each group, the factors are divided into political, economic, social, technological and international. Conclusions. A holistic view of the environment of sports clubs of institutions of higher education has been formed.