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This article examines the combined effects of what mathematician Benoit Mandelbrot has termed "Noah" and "Joseph" effects in U.S. national government budgeting. Noah effects, which reference the biblical great flood, are large changes or punctuations, far larger than could be expected given the Gaussian or Normal models that social scientists typically employ. Joseph effects refer to the seven fat and seven lean years that Joseph predicted to the Pharaoh. They are "near cycles" or "runs" in time series that look cyclical, but are not, because they do not occur on a regular, predictable basis. The Joseph effect is long‐term memory in time series. Public expenditures in the United States from 1800 to 2004 shows clear Noah and Joseph effects. For the whole budget, these effects are strong prior to World War II (WWII) and weaker afterward. For individual programs, however, both effects are clearly detectable after WWII. Before WWII, budgeting was neither incremental nor well behaved because punctuations were even more severe and memory was not characterized by simple autoregressive properties. The obvious break that occurred after WWII could have signaled a regime shift in how policy was made in America, but even the more stable modern world is far more uncertain than the traditional incremental view.

AbstractThe dominant view of children's memory is that it is slow to develop and is inferior to adults'. Here we pitted 4‐year‐old children against adults in a test of verbatim recall of verbal material. Parents read a novel rhyming verse (and an integrated word list) as their child's bedtime story on ten consecutive days. A group of young adults listened to the verse, matching the exposure of children. All participants subsequently performed a free‐recall of the verse, verbatim. (Parents and young adults knew they would be tested; children did not.) Four‐year‐olds significantly outperformed both their parents and the young adults. There were no significant differences in the ability to recall the gist of the verse, nor the integrated word list, allaying concerns about differences in engagement or motivation. Verbatim recall of verse is a skill amenable to practice, and children, we argue, by virtue of the prominence of verse in their culture and their reliance on oral transmission, have honed this skill to exceed adults'.

AbstractLong-term memory (LTM) problems are associated with many psychiatric and neurological illnesses and are commonly measured using free and cued recall tasks. Although LTM has been linked with biologic mechanisms, the etiology of distinct LTM tasks is unknown. We studied LTM in 95 healthy female twin pairs identified through birth records in the state of Missouri. Performance on tasks of free recall of unrelated words, free and cued recall of categorized words, and the vocabulary section of the Wechsler Adult Intelligence Scale (WAIS-R) were examined using structural equation modeling. Additive genetic and unique environmental factors influenced LTM and intelligence. Free recall of unrelated and categorized words, and cued recall of categorized words, were moderately heritable (55%, 38%, and 37%). WAIS-R vocabulary score was highly heritable (77%). Controlling for verbal intelligence in multivariate analyses of recall, two components of genetic influence on LTM were found; one for all three recall scores and one for free and cued categorized word recall. Recall of unrelated and categorized words is influenced by different genetic and environmental factors indicating heterogeneity in LTM. Verbal intelligence is etiologically different from LTM indicating that these two abilities utilize different brain functions.

Abstract The nonword repetition (NWR) test has been shown to be a good predictor of children's vocabulary size. NWR performance has been explained using phonological working memory, which is seen as a critical component in the learning of new words. However, no detailed specification of the link between phonological working memory and long‐term memory (LTM) has been proposed. In this paper, we present a computational model of children's vocabulary acquisition (EPAM‐VOC) that specifies how phonological working memory and LTM interact. The model learns phoneme sequences, which are stored in LTM and mediate how much information can be held in working memory. The model's behaviour is compared with that of children in a new study of NWR, conducted in order to ensure the same nonword stimuli and methodology across ages. EPAM‐VOC shows a pattern of results similar to that of children: performance is better for shorter nonwords and for wordlike nonwords, and performance improves with age. EPAM‐VOC also simulates the superior performance for single consonant nonwords over clustered consonant nonwords found in previous NWR studies. EPAM‐VOC provides a simple and elegant computational account of some of the key processes involved in the learning of new words: it specifies how phonological working memory and LTM interact; makes testable predictions; and suggests that developmental changes in NWR performance may reflect differences in the amount of information that has been encoded in LTM rather than developmental changes in working memory capacity.

Abstract

The serial position effects for television commercials were tested within a naturalistic setting in this study, at both the micro level and the macro level. Television viewers' brand memory (recall and recognition) for the 2006 Super Bowl commercials were analyzed. At the micro level, the serial position of each commercial in a same commercial pod was measured. When the length of a commercial pod was controlled for, an earlier position for a commercial generated better brand recall. When the number of preceding ads was held constant, a commercial in a pod with fewer ads generated better brand recognition. At the macro level, the serial position of each commercial pod within the whole Super Bowl game broadcast was measured. The commercial pods at earlier positions generated better brand memory. Both findings confirmed a strong primacy effect. Managerial implications of the findings were also discussed.

Copyright © 2009 John Wiley & Sons, Ltd.

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AbstractJoint attention develops during the first year of life but little is known about its effects on long‐term memory. We investigated whether joint attention modulates long‐term memory in 9‐month‐old infants. Infants were familiarized with visually presented objects in either of two conditions that differed in the degree of joint attention (high versus low). EEG indicators in response to old and novel objects were probed directly after the familiarization phase (immediate recognition), and following a 1‐week delay (delayed recognition). In immediate recognition, the amplitude of positive slow‐wave activity was modulated by joint attention. In the delayed recognition, the amplitude of the Pb component differentiated between high and low joint attention. In addition, the positive slow‐wave amplitude during immediate and delayed recognition correlated with the frequency of infants' looks to the experimenter during familiarization. Under both high‐ and low‐joint‐attention conditions, the processing of unfamiliar objects was associated with an enhanced Nc component. Our results show that the degree of joint attention modulates EEG during immediate and delayed recognition. We conclude that joint attention affects long‐term memory processing in 9‐month‐old infants by enhancing the relevance of attended items.

Lyme carditis is an extracutaneous manifestation of Lyme disease characterized by episodes of atrioventricular block of varying degrees and additional, less reported cardiomyopathies. The molecular changes associated with the response to Borrelia burgdorferi over the course of infection are poorly understood. Here, we identify broad transcriptomic and proteomic changes in the heart during infection that reveal a profound down-regulation of mitochondrial components. We also describe the long-term functional modulation of macrophages exposed to live bacteria, characterized by an augmented glycolytic output, increased spirochetal binding and internalization, and reduced inflammatory responses. In vitro, glycolysis inhibition reduces the production of tumor necrosis factor (TNF) by memory macrophages, whereas in vivo, it produces the reversion of the memory phenotype, the recovery of tissue mitochondrial components, and decreased inflammation and spirochetal burdens. These results show that B. burgdorferi induces long-term, memory-like responses in macrophages with tissue-wide consequences that are amenable to be manipulated in vivo. ; Supported by grants from the Spanish Ministry of Science, Innovation and Universities (MCIU) co-financed with FEDER funds (SAF2015-65327-R and RTI2018-096494-B-100 to JA; BFU2016-76872-R to EB, AGL2017-86757-R to LA, SAF2017-87301-R to MLMC, SAF2015-64111-R to AP, SAF2015-73549-JIN to HR), Instituto de Salud Carlos III (PIE13/0004 to AP), the Basque Government Department of Health (2015111117 to LA), the Basque Foundation for Innovation and Health Research (BIOEF), through the EiTB Maratoia grant BIO15/CA/016/BS to MLMC, the regional Government of Andalusia co-funded by CEC and FEDER funds (Proyectos de Excelencia P12-CTS-2232) and Fundación Domingo Martínez (to AP). LA is supported by the Ramon y Cajal program (RYC-2013-13666). DB, MMR and TMM are recipients of MCIU FPI fellowships. ACG and AP are recipients of fellowships form the Basque Government. APC is a recipient of a fellowship from the University of the Basque Country. We thank the MCIU for the Severo Ochoa Excellence accreditation (SEV-2016-0644), the Basque Department of Industry, Tourism and Trade (Etortek and Elkartek programs), the Innovation Technology Department of the Bizkaia Province and the CIBERehd network. DB and JA are supported by a grant from the Jesús de Gangoiti Barrera Foundation.

Can a brief exposure to nature at the end of a workday enhance sustained attention and long-term memory? Student advisors viewed a video of either a natural environment or a busy city street after work. Then they performed a tone-detection task that was intended to mimic a key feature of their job (being on the telephone). After the nature video, systolic blood pressure increased and response latencies remained stable across time. After the city video, systolic blood pressure remained unchanged from baseline, whereas response latencies increased over time. Self-reports of arousal and emotional state did not differ significantly between videos, whereas memory of the experimental setting was better after viewing the nature video. In sum, a brief contact with nature at the end of a workday may give an individual vigor to complete additional tasks but not improve his or her affect.

Abstract
This study focuses on a discourse practice that metaphorically associates ISIS with an early Islamic sect known as the Kharijites. This practice constructs a discourse that calls back the background knowledge and memory of historical narratives and experiences that create conceptual frames that communicate meanings of war and atrocities. These meanings were used by King Abdullah II of Jordan to justify Jordan's military participation against ISIS (circa 2014–2018). On the basis of the "blending theory" of conceptual metaphor, this study shows how the discourse practice of depicting ISIS as the Kharijites has undergone selective associations with the ideological aim of constructing persuasive and coercive discourses to justify military intervention against ISIS, primarily by foregrounding scripts of threat and victimization. That, in turn, leads to the instigation of illusive and incomplete associations.