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Some important philosophical issues to do with truth, meaning and translation are raised if we attempt to take the language of business seriously. There may be difficulties associated with trying to make sense of what this would amount to, but a preliminary exploration of the territory provides interesting perspectives on business ethics and on the philosophy of language. When we decide that we know what another speaker is saying, we are simultaneously making decisions about the way the world is, the structure of the speaker's language and the speaker's veracity. Since there is an irreducible ethical dimension to translation, a decision to `translate' business language as ethical, but simply having different truth values, is not going to be `right' or `wrong' except in the context of an ethical stance taken by the translator. In other words, it is no different from a decision to adjust one's ethical position into conformity with the values apparently embedded in business practice.

We investigate the ability of expected utility theory to account for simultaneous gambling and insurance. Contrary to a previous claim that borrowing and lending in perfect capital markets removes the demand for gambles, we show expected utility theory with nonconcave utility functions can explain gambling. When the rates of interest and time preference are equal, agents seek to gamble unless income falls in a finite set of values. When they differ, there is a range of incomes where gambles are desired. Different borrowing and lending rates can account for persistent gambling provided the rates span the rate of time preference.

A continuous-outcome expected utility model is presented that generalizes the expected utility theory of Bueno de Mesquita. An examination of the more general model uncovers several unstated assumptions within and produces new conclusions from, while supporting the basic logic of, the expected utility theory. Among the new conclusions is the finding that nations shifting their level of acceptable outcomes to a conflict upward or downward after fighting starts is perfectly consistent with a rational model. The derivations demonstrate the value of theoretical articulation, a task too often neglected in quantitative international relations, and provide a sound logical basis for the construction of systemic theories based upon the expected utility theory.

The main purpose of the Handbook of Utility Theory is to make more widely available some recent developments in the area. The editors selected a list of topics that seemed ripe enough to be covered by review articles. Then they invited contributions from researchers whose expert work had come to their attention. So the list of topics and contributors is largely the editors' responsibility. Each contributor's chapter has been refereed, and revised according to the referees' remarks. Whereas Volume I of the Handbook of Utility Theory is largely concentrated on basic theory, the present volume is concerned with extensions and applications to other branches of economic theory. Taken together, these first two volumes contain all the purely theoretical material that the editors planned to cover. The chapters on experimental and empirical research on utility and the chapters on the history of utility theory will appear in Volume III

AbstractIn expected utility many results have been derived that give necessary and/or sufficient conditions for a multivariate utility function to be decomposable into lower‐dimensional functions. In particular, multilinear, multiplicative and additive decompositions have been widely discussed. These utility functions can be more easily assessed in practical situations.In this paper we present a theory of decomposition in the context of nonadditive expected utility such as anticipated utility or Choquet expected utility. We show that many of the results used in conventional expected utility carry over to these more general frameworks.If preferences over lotteries depend only on the marginal probability distributions, then in expected utility the utility function is additively decomposable. We show that in anticipated utility the marginality condition implies not only that the utility function is additively decomposable but also that the distortion function is the identity function. We further demonstrate that a decision maker who is bivariate risk neutral has a utility function that is additively decomposable and a distortion function q for which q(½) = ½.

Conventional utility theory models customer preferences in terms of actual performance and does not use benchmarks. But empirical work in gap analysis shows that customer preferences clearly depend on the disparity between performance and some benchmark. To resolve this apparent discrepancy between theory and experiment, this article shows that a simple reinterpretation of utility makes utility a function of the uncertainty-discounted gap between actual performance and a benchmark. The author interprets the benchmark as reflecting customer product expectations. The resulting formulation is used to derive a consumer choice model in which customer choice depends on how perceived performance compares to expectations and on customer uncertainty about performance and expectations. In this model, increasing information on a product or service tends to increase its sales if its performance is above customer expectations and to decrease its sales if its performance is below customer expectations.