Book Review: Advertising Psychology and Research
In: Journalism quarterly, Band 28, Heft 2, S. 273-274
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In: Journalism quarterly, Band 28, Heft 2, S. 273-274
In: Journalism quarterly, Band 27, Heft 1, S. 89-90
In: Journalism quarterly, Band 23, Heft 2, S. 228-229
In: The annals of the American Academy of Political and Social Science, Band 219, Heft 1, S. 86-92
ISSN: 1552-3349
In: Journalism quarterly, Band 18, Heft 3, S. 323-324
In: Journalism quarterly, Band 18, Heft 3, S. 325-327
In: Journalism quarterly, Band 18, Heft 1, S. 42-44
The following remarks are an excerpt from the address of Professor Allen, AATJ president, at the convention in New York City December 28, 1940. Other portions of the address will be found in the official minutes.
In: Journalism quarterly, Band 17, Heft 4, S. 389-392
STUDENTS and research workers in advertising, business and related phases of journalism are asked to inform Professor Allen of significant studies in these fields and, when possible, to send copies or digests of such studies to him. — The Editor.
In: Journalism quarterly, Band 17, Heft 2, S. 179-182
STUDENTS and research workers in advertising, business and related phases of journalism are asked to inform Professor Allen of significant studies in these fields and, when possible, to send copies or digests of such studies to him.—The Editor.
In: Journalism quarterly, Band 16, Heft 4, S. 402-405
JOURNALISM teachers at the A.A.S.D.J.-A.A.T.J. conventions at Topeka in December, 1938, approved the suggestion of the Journalism Quarterly editor that a section of the magazine be devoted to digests of studies in business and advertising fields, and to aids to teachers of courses in those fields. The Quarterly here presents the first such section, under the editorship of Professor Charles L. Allen of Medill School of Journalism, Northwestern University. Professor Allen asks that readers of the Quarterly inform him of sound studies in advertising, business and related fields, and that, when possible, copies of such studies (or digests in case the complete studies are too bulky for convenient handling) be sent to him. He and the Quarterly editorial board solicit suggestions, comments, criticism and, most of all, contributions from all readers.— The Editor.
In: Journalism quarterly, Band 16, Heft 2, S. 176-177
In: Journalism quarterly, Band 16, Heft 2, S. 165-168
In: Journalism quarterly, Band 15, Heft 4, S. 396-399
In: Journalism quarterly, Band 14, Heft 3, S. 281-282
In: Journalism quarterly, Band 12, Heft 4, S. 408-409