Wasser und Abwasserbehandlung in Japan
In: Neue Entwicklungen im japanischen Umweltmarkt
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In: Neue Entwicklungen im japanischen Umweltmarkt
World Affairs Online
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In: Technology transfer, transformation, and development
In: the Japanese experience
World Affairs Online
In: White paper on science and technology 1999
In: Österreichische militärische Zeitschrift: ÖMZ, Volume 45, Issue 6, p. 754-757
ISSN: 0048-1440
World Affairs Online
In: Dissabandara, D.B.P.H. and Nakagaki, N. (2004). Corporate Restructuring in Japan. Chukyo Keiei Kenkyu, 14 (1), pp.43–64. Available at: http://id.nii.ac.jp/1217/00016113/.
SSRN
In: Unterricht Wirtschaft, Volume 9, Issue 34, p. 27-29
ISSN: 1616-1076
In: Survival: global politics and strategy, Volume 33, p. 158-172
ISSN: 0039-6338
Security issues and the Northern Territories; trade, investment and technology; the security dimension; a.o. (Ausw. Amt, Bibl.)
World Affairs Online
In: Mitteilungen der Gesellschaft für Natur- und Völkerkunde Ostasiens e.V. Hamburg Bd. 128
In: Veröffentlichungen der Forschungsstelle Japan 15
In: Mitteilungen des Instituts für Asienkunde, Hamburg 364
World Affairs Online
In: Asia Pacific defence reporter: APDR ; Australian defense in a global context, Volume 21, Issue 6-7, p. 30-32
ISSN: 1037-1427
World Affairs Online
In: Young consumers: insight and ideas for responsible marketers, Volume 6, Issue 4, p. 56-60
ISSN: 1758-7212
Reports on Japan, a country in which the falling birth rate gives marketers some interesting opportunities. Explores how smaller numbers of children leads to more money being spent on each, in particular the "six pockets" or six sources of financial support that children have from their two parents and four grandparents. Illustrates this by the example of Studio Alice, a photographic studio that lends ceremonial costumes to maximise the appeal to grandparents of the child's appearance. Continues with "Morning Musume", a manufactured pop group of ordinary young girls who audition on a TV show; aspirational clothing brand Narumiya International has been able to supply fashionable costumes for this at prices considerably higher than competitors. Moves on to the cosmetics industry: this is now a large market for the under‐tens, aided by appealing packaging, suitable products that are safe for children, low prices, child‐oriented sales channels, and information sources like magazines and TV advertisements. Shows how children under 16 are now the focus of the huge mobile phone market, especially for emails, and indicates the problems and advantages involved in the desire for this fashion accessory. Outlines how Japan's corporate marketing teams are now trying to assess what children want, and the problems involved in designing questionnaires for young Japanese children, who are less used than Europeans or Americans to expressing opinions in public.