Over the past decade, the problems arising from social communication have yet again become burning issues on social and political agendas. Information disorder, hate speeches, information manipulation, social networking sites, etc., have obliged the most important European institutions to reflect on how to meet the collective challenges that social communication currently poses in the new millennium. These European Institutions have made a clear commitment to self-regulation. The article reviews some recent European initiatives to deal with information disorder that has given a fundamental role to self-regulation. To then carry out a theoretical review of the normative notion of self-regulation that distinguishes it from the neo-liberal economicist conception. To this end, (1) a distinction is drawn between the (purportedly) self-regulating market and (2) a broader conception of self-regulation inherent not to media companies or corporations, but to the social subsystem of social communication, is proposed. This involves increasing the number of self-regulatory mechanisms that may contribute to improve social communication, and reinforcing the commitment of those who should exercise such self-regulation, including not only media companies but also the professionals working at them and the public at large.
This article is inspired by a series of events that took place in February 2011 around the effort to negotiate a memorial in Berlin on the occasion of the one-hundredth anniversary of the birth of President Ronald Reagan. A thought experiment with images is constructed to consider whether these events — produced by the ubiquity, interconnectivity and reflexivity of global media — are symptomatic of a new quantum diplomacy.
presents the difficult and problematic but at the same time encouraging the reality of the community media and alternative media in terms of their sustainability, the latter being understood in the context of the balance between social sustainability, institutional sustainability and economic sustainability. The work stresses that the analysis of the maintenance of these means cannot, under any circumstances, be reduced to a mere analysis of economic phenomena, and that such communication cannot exist unless it is based on the social dynamics in which it takes place, without the involvement of social actors, without the legitimacy of the Community political project and without ownership of the communication process itself; the importance of maintaining resources in a challenging, globalising and hegemonic global context lies in these aspects and others (which are more interesting). ; Se presenta la difícil y problemática, pero a la vez alentadora, realidad por la que atraviesan los medios de comunicación comunitarios y alternativos en cuanto a su sostenibilidad, entendida esta última en el marco del equilibrio entre sostenibilidad social, sostenibilidad institucional y sostenibilidad económica. El trabajo hace hincapié en que el análisis del mantenimiento de estos medios no puede, bajo ningún término, reducirse al mero análisis de los fenómenos económicos, y es que tal tipo de comunicación no puede existir si no es en función a la dinámica social en la que se desarrolla, sin la participación de los actores sociales, sin la legitimación del proyecto político comunitario y sin la apropiación del proceso comunicacional mismo; en estos aspectos y en otros (por más interesantes) radica la importancia del mantenimiento de los medios en un contexto mundial amenzador, globalizador y hegemónico.
This article seeks to understand the meanings associated with HIV/AIDS in China's media and examine how the "distance" many urban Chinese people feel toward HIV/AIDS is sustained, despite major changes in public health campaigns that indicate otherwise. I
Статья посвящена осмыслению роли массмедиа в политической социализации, которые становятся ее агентом. Индивид включается в задаваемую средствами массовой информации реальность. ; The article is devoted to the understanding of the role of mass media as an agent of political socialization. An individual is included into the reality set by mass media.
The article examines the establishment of media market in Georgia – one of republics of the former Soviet Union. Today Georgia is one of the leading countries of the Caucasian region recognized in various international ratings. Georgia holds the first place in the index of freedom of mass media in the region, which demonstrates a real democratic transformation in the country. The article considers national legislation regulating mass media and analyses the key media market players. While describing the major stages of the establishment of the Georgian radio and television, authors pay attention to the fact that some media genres, for example, radio-performances, were very popular in all post-Soviet space and abroad. Nowadays Georgia is a country with the developed media market with leading world players present in all media segments (television, radio, press, cable television, satellite television, internet, blogosphere, independent TV studios). In addition, citizens of Georgia are active Internet, social media and blog users. The authors conclude that despite certain existing difficulties and problems of the Georgian media market, the country has good prospects of sectoral development in the case of a political will. ; W artykule dokonano analizy powstania rynku mediów w Gruzji – jednej z republik byłego Związku Radzieckiego. Dziś Gruzja jest jednym z wiodących krajów regionu Kaukazu, co potwierdzają różne oceny międzynarodowe. Gruzja zajmuje pierwsze miejsce w indeksie wolności mediów w regionie, co świadczy o demokratycznej transformacji kraju. W artykule przedstawiono ustawodawstwo krajowe regulujące mass media i analizujące kluczowe podmioty rynku medialnego. Opisując główne etapy procesu formowania gruzińskiego radia i telewizji, autorzy zwrócili uwagę na to, że niektóre media-gatunki, na przykład radiowe, były bardzo popularne we wszystkich przestrzeniach postsowieckich i za granicą. Współczesna Gruzja jest krajem o rozwiniętym rynku medialnym z wiodącymi graczami światowymi obecnymi we wszystkich segmentach mediów (telewizja, radio, prasa, telewizja kablowa, telewizja satelitarna, internet, blogosfera, niezależne studia telewizyjne). Ponadto obywatele Gruzji są aktywnymi użytkownikami internetu, mediów społecznościowych i blogów. Autorzy konkludują, że pomimo pewnych istniejących trudności i problemów gruzińskiego rynku mediów ma on dobre perspektywy rozwoju. ; Аннотация: В статье анализируется создание медиарынка в Грузии, одной из республик бывшего Советского Союза. Сегодня Грузия является одной из ведущих стран Кавказского региона, что подтверждается различными международными оценками. Грузия занимает первое место по индексу свободы СМИ в регионе, что свидетельствует о демократических преобразованиях в стране. В статье представлено национальное законодательство, регулирующее деятельность СМИ и анализирующее ключевые субъекты медиарынка. Описывая основные этапы процесса становления грузинских радио и телевидения, авторы обратили внимание на то, что некоторые медиа-жанры, например радио, были очень популярны на всем постсоветском пространстве и за рубежом. Современная Грузия – это страна с развитым медиарынком с ведущими мировыми игроками, представленными во всех медиа-сегментах (телевидение, радио, пресса, кабельное телевидение, спутниковое телевидение, интернет, блогосфера, независимые телевизионные студии). Кроме того, граждане Грузии являются активными пользователями интернета, социальных сетей и блогов. Авторы приходят к выводу, что, несмотря на некоторые существующие трудности и проблемы грузинского медиарынка, у него хорошие перспективы для развития.
Sociāli ekonomiskās recesijas laikā notiek masu mediju reklāmas tirgus pārdale, reklāmdevēju pieprasījuma maiņa par labu jauniem, mūsdienīgiem mediju veidiem. Masu mediju uzņēmumiem ir jāizstrādā tirgum atbilstošs produktu sortiments un konkurentspējīga cenu politika. Masu mediju uzņēmumu menedžmentam nepieciešams uz zināšanām un uzkrāto datu apjoma analīzes balstīti lēmumi uzņēmuma cenu stratēģijas veidošanā. Maģistra darba mērķis ir izstrādāt un izanalizēt masu mediju uzņēmuma menedžmentam piemērotas, konkurentspējīgas produktu sortimenta cenu stratēģijas mūsdienu tirgus apstākļos. Darbā analizēts Latvijas un Baltijas valstu reklāmas nozares tirgus, izvērtētas biznesa datu analīzes iespējas masu mēdiju uzņēmumos, izveidoti un izanalizēti vairāki cenu atlaižu un reklāmu sortimenta Datizraces modeļi masu mediju menedžmentam. Maģistra darbs kopumā sastāv no 111 lappusēm, 12 tabulām, 32 attēliem. Izmantoti 42 literatūras avoti latviešu, krievu, lietuviešu un angļu valodās un 3 pielikumiem ; The period of economic recession is a time for mass media advertising market redistribution. Advertiser demands are changing and they choose new, modern media types more often. Mass media companies should develop appropriate range of products and competitive price policy. Companies need to have management knowledge and the accumulated amount of data analysis based on decisions of the company's pricing strategy. The aim of this Master paper is to develop and analyze a competitive product mix pricing strategies in today's market conditions. The paper analyzes Latvian and Baltic advertising markets and possibilities of business data analysis. In this paper are created and analyzed a number of Data Mining models of price discounts and advertising assortment in the mass media management. This paper consists of 111 pages, 12 tables, 32 pictures and 3 attachments. There is a list of 42 literature sources in Latvian, Russian, Lithuanian and English, which are used for the theoretical bases.
In a country of 68 million people, the youth in Iran constitute close to 70 percent of the population. In the absence of a strong opposition, young Iranians are now the de facto opposition in the Islamic Republic. The emergence of new youth networks of communications has allowed young Iranians to circumvent the rules & regulations of the regime by expressing themselves & communicating above the grid through digital, audio, & visual media. This has changed the way they think & created new opportunities to work with the youth of Iran to bring about democracy on their terms. Adapted from the source document.
