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The article discusses the image of Poland, the Poles, and Russia-Poland relations, presented by the Russian mass media in recent years. To analyze this image, the authors reviewed a number of publications that appeared in Russian publications in 2014–2018. At the same time, it was necessary to recall the historical causes of the Russian-Polish contradictions, from the early Middle Ages to the 20th century. The authors assess the relevance of the historical heritage for the modern politics of the two countries and make an attempt to determine the influence of the image of Poland created in the Russian media on the everyday consciousness of the Russian students. For this, a survey of first-year students of the St. Petersburg State Technological Institute was conducted. The survey results and comments are provided in this article.

Zhang Yong. ; Thesis (M.Phil.)--Chinese University of Hong Kong, 2000. ; Includes bibliographical references (leaves 121-130). ; Abstracts in English and Chinese. ; Abstract --- p.i ; Acknowledgements --- p.iii ; Chapter Chapter 1 --- Introduction: The Problem of Ideational Change --- p.1 ; The Articulation of Ideas and Practices --- p.2 ; Thesis Organization --- p.9 ; Methodology --- p.10 ; Chapter Chapter 2 --- Audience and Masses: Articulating with Different Media Institutions and Practices --- p.13 ; Social Construction of Audience --- p.14 ; The Reification of Masses and the Birth of Media Ideology --- p.22 ; The Institutionalization of Masses --- p.30 ; Legitimacy Crisis --- p.40 ; Chapter Chapter 3 --- "The Introduction of ""Audience"": Localization and Transformation.……" --- p.42 ; Localization --- p.43 ; Transformation --- p.57 ; Hybridization: Mixing of Masses and Audience --- p.65 ; Chapter Chapter 4 --- Audience Survey: The Legitimation of Audience --- p.69 ; Capitalist Democracy: Three Types of Surveys in the US --- p.71 ; Rescuing the Political Authority: Three Types of Surveys in China --- p.76 ; Appropriation --- p.80 ; Incorporation --- p.88 ; Institutionalization --- p.98 ; Chapter Chapter 5 --- Conclusion and Discussion --- p.109 ; Appendix --- p.117 ; References --- p.121

From a publisher's website: The media is changing because the world is changing. It is not clear whether this dependency is working the other way. The relationship between the changing media and the changing world is devoted to most of the texts that make up the new volume of the year's Wroclaw mediates. At the center of the media are the media of the changing civilizations of the media systems of Europe and America. Authors who are both recognized researchers and newcomers try to answer questions about journalism, media professions, image communication, branding, public relations in multinational inquiries. The value of the texts is primarily an ambitious attempt to keep up with the current problems of media studies, combined with broader reflection on foreign media systems and Polish public discourse. Reading for media people, journalists and students of journalism, cultural scientists, political scientists and sociologists

by Wan Fang. ; Thesis (M.Phil.)--Chinese University of Hong Kong, 1998. ; Includes bibliographical references (leaves 74-80). ; Abstract also in Chinese. ; Abstract --- p.ii ; Acknowledgments --- p.iii ; Chapter Chapter I --- Introduction --- p.1 ; Chapter Chapter II --- Literature Review & Conceptualization --- p.3 ; Chapter Chapter III --- Media Coverage & Hypotheses --- p.27 ; Chapter Chapter IV --- Methods --- p.36 ; Chapter Chapter V --- Results --- p.44 ; Chapter Chapter VI --- Conclusions & Discussions --- p.57 ; Endnotes --- p.65 ; References --- p.69 ; Figures & Tables --- p.77

The nearly universal access to higher education (HE) in developed countries was once praised as a great democratic achievement, and a basis for both economic development and social mobility. After the onset of the 2008 recession, the narratives changed considerably. The most radical critics of HE propose a partial "deschooling" of society by reversing the process of massification. This paper aims to present a critical discourse analysis (CAD) of the "don't go to college" discourse that became popular in Poland and the United States. I trace the differences in the way the decision to go to college is conceptualized in Poland and the U.S to the differences in dominant political ideologies – democratic and egalitarian in the U.S., paternalistic and conservative in Poland. I also show how recent changes in the actual HE systems put those ideologies at odds with the educational realities of both countries. ; Uniwersalizację dostępu do wykształcenia wyższego uznawano za wielkie osiągnięcie krajów demokratycznych, podstawę dla ich rozwoju gospodarczego i społecznej ruchliwości. Ostatnie lata przyniosły jednak znaczą zmianę w treści narracji dotyczących szkół wyższych. Najbardziej radykalne formy krytyki zawierają sugestię, że konieczne jest dokonanie częściowego "odszkolnienia" społeczeństwa przez cofnięcie procesów umasowienia.Celem tego artykułu jest przedstawienie wyników krytycznej analizy dyskursu (KAD) odszkolnienia na podstawie źródeł pochodzących z USA i Polski. Zastosowanie KAD pozwala mi pokazać, jak te, z pozoru podobne, narracje mają u swych podstaw dwie przeciwstawne ideologie polityczne – liberalny indywidualizmu w wypadku USA i konserwatywny paternalizm w Polsce. Wskazuję też, w jaki sposób rzeczywista sytuacja absolwentów szkół wyższych stawia w wątpliwość racjonalność prognoz i planów formułowanych w obu odmianach analizowanego dyskursu.

The design of this research is based on the liberal pluralism belief that there should be various forms of alternative media co-existing with mainstream media, and the society benefits from having alternatives. The concept of alternative media refers to media that are independent from the political and market power. They deal with alternative topics, which are not covered in their mainstream counterparts. One of the traditions of alternative media research is to examine their potential in the formation of subaltern public sphere. ; The core question of this research is to explore the usage of online alternative media, and the link between online alternative media and the ideal of subaltern public sphere, in terms of attitude towards difference, rational discussion and civic participation. Participatory observation, online survey and case studies were applied to find out the answers. ; First of all, it is found that the usage of online alternative media is influenced by a number of factors. In addition to the gratifications sought from media usage, a heterogeneous online community is more likely to accept online alternative media, while intense use of alternative media in turn contributes to more tolerance of difference in society. ; Secondly, this research examines the relationships between online alternative media and the elements of subaltern public sphere. As the research findings suggest, under high political and economic pressure, little space is left for mainstream public sphere, while subaltern public sphere is possible with the help of online alternative media. Non-hierarchically organized and depend on voluntary work, online alternative media partly escape from political and market pressure and become the birthplace of rational public opinions. Online alternative media contribute to democratic society as they generate public space for deliberation, and cultivate the culture of participation. ; Finally, the significance of heterogeneity is emphasized. Online alternative media develop a group of media ...

by Lee Lap-fung, Francis. ; Thesis (M.Phil.)--Chinese University of Hong Kong, 1999. ; Includes bibliographical references (leaves 187-197). ; Abstracts in English and Chinese; questionnaire in Chinese. ; Chapter Chapter 1 --- Introduction --- p.1 ; Chapter Chapter 2 --- The background of the 1998 election --- p.10 ; Chapter Chapter 3 --- Approaches to election and media effects studies --- p.20 ; Chapter Chapter 4 --- Activating informed participation - a conceptual model for empirical evaluation --- p.33 ; Chapter Chapter 5 --- Design and methods --- p.47 ; Chapter Chapter 6 --- "News consumption, knowledge and sophistication" --- p.51 ; Chapter Chapter 7 --- Media and political attitudes --- p.65 ; Chapter Chapter 8 --- Voter turnout --- p.100 ; Chapter Chapter 9 --- The pitfalls of media strategic coverage: How media fall short from activating informed participation --- p.120 ; Chapter Chapter 10 --- Conclusion: Mass media and political participation in Hong Kong --- p.147 ; Appendix A Variable constructions and statistical procedures --- p.159 ; Appendix B Questionnaires and basic information about the data --- p.165 ; "Appendix C Electoral system,vote calculating method, and candidate lists" --- p.180 ; Reference --- p.187

The mass media play a crucial role in modern societies. Media allows reaching with information's about current events to the broad masses of recipients, they interpret it and construct their meanings, they create a community of values, organize entertainment in leisure time and mediate in mobilizing social movements. Mass communication is also related to conduct of public debate and developing public opinion awareness about social problems. The aim of this article is to bring closer look on the results of empirical analysis of selected messages perceived by older people in the press, radio and television that are related to their image, problems and interests. Work outlines the expectations of senior citizens towards activities of mass media on local and national level.

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