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"An examination of the legacy of modernism as a cultural movement and propaganda tool during the Cold War and the 1950s in America"--Provided by publisher

Empires and Exhibitions -- Imperial Altercations -- Modernist Apprehensions

With its unique focus on how culture contributed to the blurring of ideological boundaries between the East and the West, this important volume offers fascinating insights into the tensions, rivalries and occasional cooperation between the two blocs. Encompassing developments inboth the arts and sciences, the authors analyze focal points, aesthetic preferences and cultural phenomena through topics as wide-ranging as the East- and West German interior design; the Soviet stance on genetics; US cultural diplomacy during and after the Cold War; and the role of popular music as a universal cultural ambassador. Well positioned at the cutting edge of Cold War studies, this important work illuminates some of the striking paradoxes involved in the production and reception of culture in East and West.

Introduction : Russia and the West in a Soviet key -- Cultural diplomacy of a new type -- Going West : Soviet cultural operations abroad -- The Potemkin village dilemma -- Gorky's gulag -- Hard-currency foreigners and the campaign mode -- Stalin and the fellow-travelers revisited -- Going East : friends and enemies -- Rise of the Stalinist superiority complex -- Epilogue : toward the cultural Cold War

The advancing digitalization and media convergence demands TV broadcasting companies to adjust their content to various platforms and distribution channels. The internet, as convergent carrier medium, is increasingly taking on a central role for additional media. Classical linear TV is still important, but for some audiences it has been developing from a primary medium to a secondary medium. Owing to the growing melding of classical-linear TV contents with online offerings (e.g. video-on-demand platforms or Web–TV), a great dynamic can be seen which has triggered numerous discussions about the future of TV for some time now. This article will summarize the results of two different audience studies. Film and television shows are meanwhile distributed online via Video-on-Demand platforms such as Netflix or
Amazon Prime Video. The first audience study has dealt with the use of VoD-platforms in Germany investigating user rituals, user motivation to watch films and TV shows on these platforms, and the meaning of VoD in everyday life. Most of the participants in this study reported that they mainly watch TV drama series at Netflix or Amazon Prime. Therefore, the second audience study focused the online use of television drama series of individuals and couples elaborating the
phenomenon of binge watching. In relating the audience practice to the new structures of the television market the article will shed light on the future of television. (author's abstract)