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Analysis of attitude towards various professions (attractiveness or prestige) is a integral part of studying the choice of profession. The dynamics of the attitude of young people to the studies indicates that it is clearly connected with the current situation and changes when new phenomena arise in it. Thus, in the data of the 1960s echoes of recent events are noticeable - the launch of the first Soviet "Sputniks", the Yuri Gagarin's flight. The connection with the demand for professions, one way or another related to science and technology, is obvious: the attractiveness of the occupations of scientists and engineers is great. During the years of economic difficulties and shortages, attention was drawn to the rise in the attractiveness of the professions of a seller, an accountant, which had previously been among the lowest rated. Then the time came when the leaders were professions of a bank employee, a lawyer, a businessman, a foreign trade worker, and scientists, teachers fell lower and lower on the scale of attractiveness. In the 2010s, a civil servant joined the leaders.

The opinions expressed in each subsequent year belong to a different cohort of young people. Analysis of the dynamics over a long period of time also allows one to draw conclusions about the characteristics belonging to different generations. At the same time, it is found that in order to interpret the data, it is necessary to consider the attitude towards classes in connection with the accumulated experience of the family as well. Family experiences are translated into educational and vocational orientations of children. This is confirmed by data on motivation and the actual choice of education and profession. The conclusion that the formation of youth orientations is associated not only with the perception of the current situation, but also with the social experience of previous generations, is based on the materials of over 50 years of data.

Попытки выявления универсальных, вневременных законов развития человеческих обществ возобновляются с завидным постоянством. Однако построение прогностических моделей будущего наталкивается на множество ограничительных условий, исключений, ссылок на локальность применения. В статье предложен обзор идей, связанных с социальными изменениями. Центральное место заняла работа Р. Будона «Место беспорядка. Критика теорий социального изменения», к сожалению, не нашедшая достаточного отклика среди отечественных исследователей.

The article considers social work as a specific socio-cultural mechanism that promotes positive social changes and harmonious social development. Some approaches to defining the essence of the concept and the role of social work in modern reality are presented. The main levels of social work implementation — individual, group and community one — are considered. It is emphasized that in the conditions of modern reality, there is a need to realize the potential of social work.

The article deals with the issues of urban settlements and urban lifestyle from the point of view of structural changes under the influence of transformational processes in the development of productive forces, tools and means of production. The author notes the historical nature of this process associated with the geographical environment, resources and migration flows under the influence of the development of capitalist relations. Some peculiarities of lifestyle in Baku as a city with an ancient history, with a number of characteristic features of a distinctive way of life, combining the traditions of several generations and different civilizations, are analyzed.

Semantic maintenance of the concept "globalization" is examined, its wide and
narrow interpretations. It becomes firmly established that global integration is the
quantitative state of globalization, indicative on the scale of what be going on in society changes, and universalization is the description of the high-quality state of globalization. Processes of modernisation, internationalization, transnatonalization and
liberalization are methods, relations, structures and principles which accompany the
process of rapprochement of societies in global unit. Modern globalization on the
stage of technogenesis presents not simply socio-economic and socio-biospheric
process, and more vast is a technogenic socio-biospheric process of co-operation of
technogenic society, its technosphere and transformed biosphere.

В статье анализируется влияние Октябрьской революции 1917 г. на направление и содержание социальной политики. Отмечается, что Октябрьская революция и последовавшие в России социальные перемены резко ускорили реформирование социальной политики в странах с развитой демократией. Делается вывод о том, что эволюционный (реформаторский) путь изменения социальной политики оказался гораздо более полным и устойчивым, чем революционный. ; The article analyzes the influence of the October revolution of 1917 to the direction and content of social policy. It is noted that the October revolution and the subsequent social changes have dramatically accelerated the reform of social policy in the countries with developed democracy. It is concluded that evolutionary (reformist) way to change social policy was much more complete and stable than revolutionary.